As frozen food sales stabilize from record-high numbers experienced during the height of the pandemic, older millennials have now become the category's largest consumer -- seeking a more diverse culinary selection of products made with fewer and...
After languishing for years, frozen food is emerging as a powerful growth driver for retailers and CPG brands in part because its long shelf life and convenience fit well with pandemic living, but also because companies like ConAgra have proactively reimagined...
Just as shelf-stable pantry items have experienced surging sales in recent months, frozen food sales have exploded since the onset of COVID-19 with new consumers entering the category, finds a recent survey commissioned by the American Frozen Food Institute.