Once a niche part of the market, lactose-free/reduced milk now accounts for 5.8% of volumes and 10.4% of dollar sales at US retail, with volumes up 10.1% vs 2020, while total dairy milk volumes in tracked retail outlets (MULO +C) continued to decline,...
The pandemic prompted the first positive growth in US retail volumes of fluid dairy milk for years (+2.1% in 2020). However, a corresponding drop in away-from-home consumption meant overall volumes were flat (-0.1%) in 2020 and are predicted to drop -4.5%...
While fluid milk consumption has been declining since the 1970s, US retail sales rose 7.1% last year (52-weeks ending Jan 2, 2021, according to NielsenIQ Total U.S. xAOC data). However, is this trend indicative of an actual revitalization of the $15.1bn...
With more than 20,000 stores in its retail footprint, new packaging and products, and increased trend spend, a2 Milk Company is moving closer to reaching meaningful scale in the US since its launch in select California retailers five years ago, said CEO...
