Hostess

Return of the Twinkie: Naughty but nice?

Return of the Twinkie: Naughty but nice?

By Elaine WATSON

Consumers, the marketers tell us, want healthier, more wholesome snacks with clean-labels and all-natural ingredients. So on paper, at least, the long-term prospects for Twinkies - returning to a store near you in a matter of days - might seem bleak.

New owners need to move quickly or risk being 'out of sight, out of mind' says Hudak

THE BANKRUPTCY THAT ROCKED THE MARKET

Hostess sales tot up $860m

By Kacey Culliney

Hostess Brands has closed all asset sales and pulled in $860m; a figure a little less than the worth of the company but expected given the speed of the sell-offs, an analyst says.

Take Twinkies into dollar stores, says analyst

How will new owners stage a Twinkies revival?

By Kacey Culliney

Apollo and Metropoulos will have to work hard to drive forward Hostess’ snack cake brands in a saturated market but dollar stores could hold promise, an analyst says.

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