Just in time for its 65th anniversary, Nissin Foods is going to the flavors extreme with its new Geki line of chili-infused noodles, as the company readies for more product innovation, the company’s senior VP of marketing, Priscila Stanton, told FoodNavigator-USA....
Cup Noodles is stirring up soup occasions with a breakfast-inspired ramen as the brand looks to expand its ramen business with a focus on premium offerings and flavor innovation, Priscila Stanton, senior VP of marketing for Nissin Foods, told FoodNavigator-USA.
A keen empathy for consumers, a deep commitment to innovation and an open-door approach to collaboration helped the founder of Nissin Foods not only capture the hearts of billions of people when he invented instant noodles, but also helped build and sustain...