Plant-based CPG company Maja is capitalizing on the demand for vegan and allergen-free baking, and building brand awareness after launching earlier this year, the brand founder and CEO, Mackenzie Varthi, told Food-Navigator-USA.
Oat bar company Bobo's is continuing its growth streak, predicting 45% growth for the full year 2022 vs. 2021 even as challenging supply chain conditions linger, says CEO TJ McIntyre.
Above Food has been quietly building a plant-based foods portfolio which spans plant-based seafood to plant-based cheese, and its market presence is about to explode with the unveiling of a disruptive, more sustainable, oat processing technology that...
Vertically-integrated plant-based food company Above Food has acquired Sonic Milling Systems, a food technology company using an advanced extraction technology to produce clean-label plant-based ingredients and products, with a focus on oats.
Valio USA is entering the US plant-based yogurt market with its line of Oddlygood Oat Yogurt products, which the company claims outperforms other oat-based competitors when it comes to the difficult-to-nail taste profile.
With a few notable exceptions (think oatmilk, and Grainful’s savory oat dishes) oats have not made significant inroads beyond the cereals and snacks aisles, say the entrepreneurs behind Pop Oats. But could novel processing techniques unlock completely...
Grain Millers - an industry supplier of oats in various forms from oat bran to whole oat flour - is evolving to meet the year-round demand for oats, which were once a seasonally driven crop, says Grain Millers' VP of product development, Roberto...
Dairy alternative brand must first raise awareness of ‘oat nectar’
Swedish alternative milk brand Oatly is well aware that nearly all Chinese consumers have some level of lactose intolerance. In fact, it is banking on it.
The oatmilk category has exploded as firms seek to cash in on surging consumer demand. But not all oatmilks and yogurts are the same, argue the founders of Hälsa, which is seeking to carve a niche in the market with an organic drinkable ‘oatgurt'...
PepsiCo’s popular snack and breakfast brand Quaker Oats is bringing its namesake to the plant game with a new line of oat-based drinks, launching early in 2019.
Shortcuts, hacks, and time-saving workarounds to breakfast are on the rise with the emergence of on-the-go items such as Kellogg’s joyböl smoothie bowls designed for the busiest of consumers.
Swedish company Oatly will open its first US production plant in New Jersey next spring to support demand for its dairy-free oat-based products in the US.
