Full Sail IP Partners, a Warburg Pincus-backed investment firm set up to acquire brands, has bought the Odwalla juice and smoothie brand from Coca-Cola - which discontinued it last year - for an undisclosed sum.
In a move that may not come as a huge surprise given executives' recent hints about “pruning” the portfolio, Coca-Cola is discontinuing the Odwalla juice brand and the refrigerated network of trucks supplying it to stores. So was the 40-year-old...
