Suja’s recent forays beyond ultra-premium juice have had mixed results, with a strong debut in the kombucha category, but weaker results from the pressed probiotic waters. The new drinking vinegars, meanwhile, have potential, but are undergoing a packaging...
Check out FoodNavigator-USA’s latest gallery of new products hitting US shelves, spanning everything from whole milk launches in the yogurt aisle to kombucha with adaptogens, lightly carbonated apple cider vinegar beverages, organic Lunchables and cauliflower,...
Suja is still considering a move into the kombucha category but will only do so if it can produce the product in a way that controls the alcohol and sugar content, says CEO Jeff Church.
At the crossroad of Americans’ increasingly sedentary work- and lifestyles and their demand for decadent food is a growing need for digestive remedies and an opportunity for supplements and fortified foods to edge out over-the-counter treatments that...
From certification seals to romance text to website blog posts, many packaged food and beverage brands put a lot of thought (and resources) into creating convincing nutrition-related arguments to persuade buyers. But among Millennials, only 26% of them...
LIVE Beverages founder and CEO Trevor Ross sees great potential for the drinking vinegar category. He started the brand by launching a line of kombucha back in 2013, what he saw would “become a pretty crowded category.”
While most Americans remain unfamiliar with drinking vinegar, the category is gaining traction and could be the next kombucha if manufacturers work together to promote its many benefits and uses, according to one segment player.
CAUGHT ON CAMERA AT THE 2017 WINTER FANCY FOOD SHOW
From fruit- and herb-infused apple cider vinegar to bitter melon & green tea combos, and collagen-laced waters, new beverage concepts are hitting the market every week. But which emerging trends have real staying power and what really interests VCs...
It takes three hours to simmer a traditional Chinese bao, or plant broth. Based in New York City’s Chinatown, Mr. Mak’s wants to be a convenience solution for Asian-American households that grew up drinking it, and an approachable entry point for a wider...
Historically consumers who wanted a gluten-free alternative to a wheat-based product had to sacrifice nutrition, taste or accept the presence of other common allergens in the ingredient list.
Before the chill of fall settles in, a group of DC urbanites – some foodies and others not – gathered to sample and critique four variations of kitchen staples designed to engage consumers while also easing the burden of cooking from scratch, including...
Cide Road organic switchel is now the dominant brand in the US switchel market and the #3 player in the broader drinking vinegars market, with distribution to 3,500 stores nationwide, from Kroger and HyVee to Sprouts and Whole Foods Market, claims CEO...
Check out FoodNavigator-USA’s latest gallery of new products hitting US shelves. Trends to watch include protein, healthy fats, whole milk, organics, apple cider vinegar, portable oats and - inevitably - pumpkin spice, as we head into holiday season.
Sales of vinegar, a long-time and often-overlooked pantry staple, are skyrocketing as consumers increasingly embrace it as a clean, functional ingredient that offers health benefits, sought-after flavor variety and versatility, according to a category...
Suja Juice is tapping into the trend for all things fermented with the launch of organic probiotic-infused drinking vinegars targeting Millennials, says the San Diego-based firm, which has seen retail sales surge 80% year-on-year in the latest 52 weeks...
Packaged in sleek conical glass bottles, German company Lang Weinessig is supporting a super small-operation to market its low acid non-alcoholic wine vinegar to the US.
The sweet but tart taste of switchel can be polarizing, says Cide Road founder Kevin Duffy. But it meets a growing demand for bolder, more sophisticated, flavors that has helped to drive sales of products such as kombucha, adds Duffy, who has now secured...
From pulse-based innovation to beetroot, fermented foods, and bold flavors, we explore some hot trends at Expo West, catch up with some more established players (Bai, Siggi's, ProYo), and find out why Connelly Partners is convinced that 'friendship...
When Kevin Duffy first started test-marketing his Cide Road organic switchel in 2014, he was either met with blank stares (“to be honest, most people had never heard of switchel”) or evangelism (“I met all these enthusiasts that drink apple cider vinegar...
Unilever has unveiled a new Hellmann’s egg-free spread, and an organic mayonnaise range using 100% cage-free eggs, in a move described by one animal welfare group as "a clear indicator that the market is heading towards increased plant-based options...
Union Kitchen: Inside a food and beverage incubator
Transparent advertising is essential for reaching modern consumers, but as the maker of Element [Shrub] discovered – knowing which facts to emphasize first is key to driving initial trial.
From savory yogurt and coffee fruit infusions, to switchel – apple cider vinegar-based concoctions that offer a modern twist on a centuries-old tradition - Sterling-Rice Group (SRG) highlights 10 culinary trends it predicts will inspire packaged foods...
The rising popularity of drinking vinegar available in a wide variety of bold flavors could give soda a run for some of its money by tapping into consumer interest in sugar reduction.
The crowdfunding website Kickstarter helped the beverage company Genki-Su raise nearly twice as much money as necessary to pay for the first round of bottling for its concentrated Japanese drinking vinegar, but company co-founder Judy Tan acknowledged...
Narrowing down where retailers position multi-faceted drinking vinegar is an essential step in establishing it as a category, and the step is one that the founder of the Vermont Switchel Company is resistant to take.
For the makers of Fire Cider, an apple cider vinegar-based supplement and drink concentrate, keeping the Earth healthy is just as important as helping people stay healthy.
The second paper from researchers at Pew Health published this month to argue that the system governing the safety of food additives is deeply flawed, fails to provide any evidence that it has allowed harmful substances to ‘slip through the net’, say...
Mizkan Americas has added two new flavors to its balsamic vinegar range for food manufacturers, which it says are inspired by trends in the culinary world.
Adding low concentrations of vinegar to foods may enhance perception of saltiness and enable food manufacturers to cut salt content without affecting taste, according to new research from Japan.
Pectin extracted from low-grade ‘Golden Delicious’ apples may offer an interesting alternative for jams and confectionery, suggests new research from Mexico.
Leading cocoa producer Barry Callebaut has discovered the specific
bacteria responsible for flavour creation during extensive research
into cocoa bean fermentation - enabling the company to produce
better quality chocolate in the...
The US Food and Drug Administration (FDA) has published a list of
consistent definitions for food ingredients, providing a concise
point of reference for food and beverage manufacturers.
The federal food safety inspection unit has approved an additional
batch of additives, antimicrobals and agents for use as processing
aids directly on meat and poultry products.
Natural colours UK firm Overseal Foods is set to carve a deeper
position in the US market, signing a new distribution deal with US
company RFI Ingredients and meeting growing demand for natural
colouring foodstuffs, writes Lindsey...
