As alt-protein companies respond to changing industry dynamics, many brands are examining how best market products and respond to consumers needs, a panel of experts shared at the Bridge2Food Summit Americas.
The taste and texture of meat and dairy analogues have come a long way. But according to alternative protein experts, ‘there is still room for improvement’. How will the next generation of innovators win over consumers, and what hurdles will they need...
Flexitarians -- a concept that generally refers to consumers who are eating a more plant-based diet but still eat meat -- are ushering in a new area of protein consumption that is helping lift instead of hinder meat sales, according to Nielsen research.
The collaboration will see agri-food giant Avril Group and Royal DSM produce a complete rapeseed protein with “excellent emulsification” and “outstanding foaming” properties.