At a time when many retailers are cutting back on the assortment and number of plant-based proteins they stock, fungi-based newcomer Meati continues to gain retail shelf space with the launch of four of its whole-cut MushroomRoot cutlets and steaks in...
Alternative protein player Meati is taking its patented MushroomRoot ingredient to the shelf-stable snack aisle with more product innovation on the way, as the brand adjusts its growth strategy with a keen focus on profitability, the company’s VP of marketing...
As adaptogens and mushrooms continue piquing the interest of health conscious and sober-curious consumers, the sparkling, functional mushroom beverage brand expanded its convenience and grocery retail presence so “more people are able to experience the...
Most food and beverage startups’ go-to-market strategy includes a combination of direct-to-consumer and grocery, but when mushroom-based snack brand Popadelics recently launched it took a less conventional route – placing a greater emphasis on luxury...
North American Reishi Ltd (“Nammex”) has filed a Citizen Petition with the FDA on the labeling and sale of food and supplements containing fungal ingredients.
Libre Foods is working with both fungi fruiting bodies and mycelia to boost diversity, functionality, and taste in meat-free offerings, CEO Alan Iván Ramos tells FoodNavigator.
Plant-based, woman-owned company Shroomeatsoffers nutritious, minimally processed foods with its portfolio of shelf-stable shitake mushroom-based patties, meatballs, and crumbles, co-founder and CEO Dissaya Theerakaosal told FoodNavigator-USA.
Over the last several years, mushrooms have increasingly become a popular functional ingredient in a range of products, from plant-based burgers to snacks to ready-to-drink (RTD) beverages. And at Natural Products Expo West last week, many of these latest...
On a mission to promote wellness through music, meditation, and mushrooms, functional beverage brand Space Tea is readying its next step for retail expansion while taking an opportunity to demo its product at this week's Natural Products Expo West...
From Reishi to Lion’s Mane, medicinal mushrooms are gaining traction in foods, beverages and supplements, buoyed by interest in ingredients that may support immunity, mood and cognition. FoodNavigator-USA caught up with California-based organic mushroom...
Canadian food-tech startup Chinova Bioworks is ramping up production of its natural mushroom-based preservative Chiber with the opening of a new production facility this fall and expanding its applications with help from a $6m series A fundraise announced...
Colorado-based MycoTechnology – which is building a functional ingredients platform utilizing mycelium, the filament-like roots of mushrooms - has raised $85m in a series E* round (taking its total funding to $200m) that will help it expand its portfolio...
From reishi to lion’s mane, ‘medicinal’ mushrooms are gaining traction in foods and beverages, buoyed by growing interest in adaptogens and immunity, says Four Sigmatic CEO Tero Isokauppila, who caught up with FoodNavigator-USA at the Natural Products...
From cordyceps and reishi to chaga, lion’s mane, turkey tail and shiitake, so-called ‘medicinal’ mushrooms are gaining traction in foods and beverages, buoyed by growing interest in adaptogens and immunity. But as with any trending functional ingredients,...
Moku, an emerging mushroom jerky brand, is laying down the foundation to build a highly-scalable, clean label meat alternative platform under a strategic partnership with Siddhi Capital, say co-founders Matt Feldman and Melissa Facchina.
Millie Gram -- the latest brand innovation to come out of Mondelēz SnackFutures -- combines nut butters with powdered mushroom blends (cordyceps, shiitake, maitake, reishi, and lion's mane) and is currently testing its market appeal with consumers...
From ‘futureproof’ foods claiming to support immune health or manage stress, to the ‘ketotarian’ diet: a plant-based spin on keto, Kroger has released seven food trends it believes will gain traction in 2021, which it predicts will be a "breakout...
At a time when many Americans are feeling emotionally, mentally and physically tapped by the ongoing coronavirus pandemic and rising social unrest, Teeccino is launching two new “wellness” lines of its roasted herbal coffee that the founder says will...
A pulse of supply and production issues caused by the COVID-19 crisis is making its way through the dietary supplement industry. Inventories of botanical ingredients continue to hold up, but unprecedented demand for immunity boosting products is causing...
A $1.5 million injection into mushroom-based research will look at how the ingredient can help brain and cognitive health and form part of a nutritious diet, including plant-based diets.
Canadian startup Chinova Bioworks is introducing two versions of its new ingredient CHIBER – a clean label “antimicrobial shelf-life extender” made from chitosan, a natural biopolymer extracted from mushrooms – for dairy and non-dairy applications at...
Om co-founder Sandra Carter has noticed a "dramatic change in the sophistication" of knowledge of mushrooms among natural product developers and consumers in the past 10 years.
