Strawberries

Futureproofing the Food System

Indoor farming’s moment of truth

30-Oct-2023 By Deniz Ataman

Vertical farms promised to reduce the distance traveled and environmental impact of food to get from farm to plate – and in doing so offer consumers fresher, more nutritious options and retailers more stable supply and a better ESG proposition. But with...

Oishii continues to sidestep struggles plaguing vertical farms, taps CPG veteran to further fuel growth

17-Aug-2023 By Elizabeth Crawford

At a time when many players in the controlled environment agriculture industry are laying off employees, filing for bankruptcy and in some cases closing their doors, vertical farm Oishii continues to grow – expanding production, distribution, its portfolio...

Oishii brings its ultra-sweet, indoor-grown strawberries to Los Angeles

13-Oct-2021 By Mary Ellen Shoup

Oishii, a vertical farm growing Japanese Omakase berries sought after by Michelin star chefs for their unrivaled sweetness, has opened its second indoor growing facility in Los Angeles.

Oishii closes $50m Series A funding, sees itself as the ‘Tesla’ of strawberry vertical farming

11-Mar-2021 By Mary Ellen Shoup

Oishii, a vertical farm growing Japanese omakase strawberries with 2-3x the sweetness of conventional US-grown strawberries, has closed $50m in Series A funding led by SPARX Group to scale its business for mass market consumption.

Driscoll’s president: 'We don't want to throw fruit away'

15-Apr-2020 By Elaine Watson

With retailers prioritizing pantry essentials in the early weeks of the coronavirus pandemic, some deliveries of short-shelf life fresh produce were turned away from distribution centers to make room for toilet paper, pasta sauce and frozen food, causing...