White Paper
Snacking: Evolving from mobile to purposeful
![Snacking: Evolving from mobile to purposeful](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_product_file/publications/food-beverage-nutrition/bakeryandsnacks.com/resources/ingredients/snacking-evolving-from-mobile-to-purposeful/12268744-1-eng-GB/Snacking-Evolving-from-mobile-to-purposeful.jpg)
With the rise of the snacking lifestyle, manufacturers rose to the task of offering options for on-the-go eating. Then came 2020, and consumer mobility hit the pause button.
Nevertheless, the global snacks market is still thriving – presenting ample opportunity for manufacturers that can shift gear to meet evolving needs.
- Better-for-you becomes a baseline expectation
- Targeting new snackers and occasions
- Why the price/value equation is more critical than ever
- Alternatives to impulse touchpoints
Learn more in our report: “The Future of Snacking: Strategies for 2020 and Beyond.”