Healthy foods

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NPD Trend Tracker: From wholegrain spelt to Christmas dinner pie

By Augustus Bambridge-Sutton

In this week’s NPD Trend Tracker, we have a range of festive products, including a festive wrap, festive ice-cream flavours and a pie containing an entire Christmas dinner. We also have a new flavour from Tate & Lyle, a wholegrain spelt from Merchant...

Image source: D. Ataman

Futureproofing the Food System

Will ‘healthy’ iconography help consumers select better options?

By Deniz Ataman

While the FDA is updating its current definition of healthy and exploring voluntary iconography for packaging, the term means many different things to many different people, which could complicate the impact of the icon and product marketing, suggests...

Image source: D. Ataman

Futureproofing the Food System

Building a defensible vertical farm is more than technology

By Deniz Ataman

Vertical farms promise to produce climate-resilient crops devoid of pesticides and fertilizers while reducing reliance on natural resources in contrast to traditional agriculture. Yet with the more recent failures of vertical farms due to high energy...

Will Ozempic be the catalyst to a healthier food, beverage industry?

Will Ozempic be the catalyst to a healthier food, beverage industry?

By Ryan Daily

GLP-1 drugs like Ozempic and Wegovy have garnered consumer attention for their ability to curb unhealthy food and beverage cravings, leading to weight loss, as large CPG companies and major retailers might be able to use the moment to refocus on providing...

Do consumers have a stomach for food tech?

Do consumers have a stomach for food tech?

By Ryan Daily

Food-tech is a sought-after solution to address systemic challenges facing the industry, including feeding a growing global populace, but many consumers are not convinced of its importance or worse — they want nothing to do with it.

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