PepsiCo is driving incremental growth for two of its hottest brands by bringing together flavored sparkling water bubly and at home water carbonation platform SodaStream to launch a line of bubly drops that will hit store shelves and ecommerce this month.
US retail sales of carbonated soda – which have been on a downward trajectory in recent years – are rebounding, with the latest Nielsen data* showing a +2.2% increase in dollar sales of regular (full sugar) soda and a +4.6% increase in sales of diet soda...