Campbell Soup Company

The US baked goods market is big business. Pic: ©GettyImages/fotogal

Industry insight into US bakery market

By Gill Hyslop

As consumers increasingly opt to follow a healthy lifestyle, they are demanding more gluten-free, low-carb, whole grain, organic and paleo diet products. However, there will always be a way to find an excuse to give in to indulgence, especially when it...

Campbell Soup appoints new head of R&D


Campbell Soup appoints new head of R&D

By Mary Ellen Shoup

Campbell Soup Company has appointed Craig Slavtcheff as its new vice president of research and development (R&D) leading the company’s entire R&D division, including strategy, innovation, and product development.

Campbell Soup Company spots 6 trends for 2018. Picture: Campbell's.

5th annual CCBI Culinary TrendScape report

Campbell’s six food trends for 2018

By Jenny Eagle

The chefs at Campbell’s Culinary & Baking Institute (CCBI) have identified their top six food trends for 2018.

Campbell Soup disappointed by performance in C-Fresh in Q2

C-Fresh sales down 8% in Q2 driven by lower sales of carrots, Bolthouse Farms refrig beverages, Garden Fresh Gourmet

Campbell Soup CEO: Fresh is the future, but ‘the truth is, we expected more, faster…’

By Elaine Watson

Packaged fresh food is bang on trend as consumers seek more convenient fresh and healthy options, says Campbell Soup CEO Denise Morrison. But it’s taking longer than expected for the company’s brands in this segment to deliver a positive impact on the...

Stouffer’s harnesses blogger power to reach new consumers

Stouffer’s harnesses blogger power to reach new consumers

By Adi Menayang

A lot has changed since Abraham and Mahala Stouffer transformed their buttermilk and biscuits stand in 1920s Ohio into a chain of restaurants spanning the rustbelt, which then expanded into one of the first frozen TV dinner giants in the nation by the...

‘Elaborate con!’ CSPI threat to sue Campbell's on V8 juice marketing


‘An elaborate con!’ CSPI threatens to sue Campbell's over V8 juice marketing


The Center for Science in the Public Interest (CSPI) today threatened to sue Campbell's Soup Company alleging that it makes misleading statements about the juice content, nutritional value and healthfulness of V8 juices sold in the US.

Turnaround strategy putting Campbell on solid growth track, CEO says

Turnaround strategy putting Campbell on solid growth track, CEO says

By Hank Schultz

A strategy of rationalizing production, refocusing brands, key acquisitions and expanding into higher growth segments and markets is succeeding in reinvigorating Campbell Soup Company’s growth potential, CEO Denise M. Morrison told a meeting of analysts...

Colder weather helped Campbell sell more soup

Colder weather helped Campbell sell more soup

By Hank Schultz

A colder than normal winter, a strategic acquisition along with operational efficiencies helped Campbell Soup Company post a 15% rise in sales for the third quarter, the company announced Monday.

Can Morrison reheat Campbell's lukewarm soup sales?

Campbell Soup beats estimate, but profit falls

By Caroline Scott-Thomas

Campbell Soup Company has reported a 5% drop in net earnings in the first quarter as soup demand continues to fall in the United States, although the company is beginning to see the first fruits of a turnaround program.

All aboard the artisanal food bandwagon

All aboard the artisanal food bandwagon

By Caroline Scott-Thomas

Many consumers are rejecting processed food and reconnecting with their food supply – and major food manufacturers are getting on board with a new wave of products dubbed ‘artisanal'.


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