New York-based Chobani was handed an injunction last month prohibiting its use of the term ‘Greek yogurt’ in the UK following a court battle with rival, Fage, which claims that the term refers to geographical origin. But can Athens-based Fage stand by...
Greek consumers are likely to curb their spending on relatively new additions to their diets due to the austerity measures, predicts Euromonitor's expert on Greece, meaning that multinational firms will be more affected than Greek companies making...
