Price-conscious consumers are gravitating to brands with clear value propositions — including private-label — as companies offer products that tap into permissible indulgence and functional trends at affordable price points, Ari Goldsmith, VP of marketing...
Through its TRENDfinder events and ELEVATE program, KeHE is helping CPG brands achieve their retail goals, but startups seeking a distribution deal must first ensure that they meet specific requirements, Tabitha Sewell, director of category management...
KeHE will expand its play in fresh food and build a stronger relationship with Kroger, the distributor’s new president and CEO, Deb Conklin, said during a Naturally Chicago webinar this week.
In a highly competitive industry in which 80-85% of new products fail in the first two years, natural grocery distributor KeHE consistently picks winners and fosters growth among emerging brands thanks to several key initiatives, including its TrendFinder...
Well-known for its service and compassion, KeHE’s new “Crazy Good” campaign that launched this month seeks to highlight how the food distributor’s other two pillars of “innovation and operational excellence” also can drive growth for its retail partners...
Innovation still drives the food landscape even though “treasure hunting” may look different now than before the pandemic sidelined casual in-store consumer browsing and retailers and brands rationalized SKUs to focus on best-sellers to alleviate supply...
KeHE has launched an emerging brands program called KeHE elevate to help emerging brands navigate the competitive and constantly-evolving food and beverage market.
KeHE, distributor of natural, fresh, specialty, and organic foods products, predicts personal and environmental wellness to be top of mind for consumers next year.
In recent years the idea of doing well by doing good has grown beyond a few niche brands with pet projects to become a must-have for startups and established companies alike as consumers increasingly shop based on their values.
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