In a highly competitive industry in which 80-85% of new products fail in the first two years, natural grocery distributor KeHE consistently picks winners and fosters growth among emerging brands thanks to several key initiatives, including its TrendFinder...
Well-known for its service and compassion, KeHE’s new “Crazy Good” campaign that launched this month seeks to highlight how the food distributor’s other two pillars of “innovation and operational excellence” also can drive growth for its retail partners...
Innovation still drives the food landscape even though “treasure hunting” may look different now than before the pandemic sidelined casual in-store consumer browsing and retailers and brands rationalized SKUs to focus on best-sellers to alleviate supply...
KeHE has launched an emerging brands program called KeHE elevate to help emerging brands navigate the competitive and constantly-evolving food and beverage market.
KeHE, distributor of natural, fresh, specialty, and organic foods products, predicts personal and environmental wellness to be top of mind for consumers next year.
In recent years the idea of doing well by doing good has grown beyond a few niche brands with pet projects to become a must-have for startups and established companies alike as consumers increasingly shop based on their values.
