Kraft

Heinz-Kraft merger comes from weakness, not strength, says CPG expert

Big CPG firms are not nimble enough to innovate and align with changing consumer tastes, says TABS Group founder

Heinz-Kraft merger comes from weakness, not strength, says CPG expert: ‘It’s almost as if the large tier one guys have surrendered’

By Elaine Watson

The impending marriage of Heinz and Kraft Foods Group will create a $29bn consumer packaged goods powerhouse. But is bigger always better, or are megadeals like this more about making money for lawyers and shareholders than delighting consumers and driving...

Sticky problem: Degradable gum offers solutions

Mondelez moves to patent degradable gum

By Oliver Nieburg

The number two gum player Kraft (now Mondelez) has filed a patent for a degradable gum composition that is similar to one currently being assessed for novel foods approval in the EU.

Ruling allows Starbucks to end Kraft partnership

Ruling allows Starbucks to end Kraft partnership

By Caroline Scott-Thomas

A New York federal court has denied Kraft’s request for a preliminary injunction against Starbucks, paving the way for the coffee giant to end the companies’ packaged coffee distribution agreement on March 1.

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