The collagen trend is on an upwards trajectory, particularly in food and drink. In our latest new product development round-up, we look at a new tea inspired by collagen (it contains collagen peptides). Elsewhere, plant-based continues to trend and UK...
We’re getting ready for Easter in this week’s new-product roundup. There’s everything from egg-cellent (not sorry!) mini-egg ice cream to egg-citing (still not sorry!) dairy-free chocolate eggs. There’s also a range of drinks from energy-sparking mixers...
Which new products are hitting the shelves? In our latest NPD round-up, look at a new menopause infusion made with hibiscus, rosehip and passion flower; a ‘veggie spin’ on the classic macaroni cheese and bacon dish; and a flavour mashup between Baileys...
Following strong trends in protein and immunity throughout 2023, Holland and Barrett predicts new consumer demands for natural energy alternatives, cognitive care, personalised hormonal support, and optimised hydration in 2024.
Givaudan has partnered with neuroscience company Thimus to gain an indepth understanding of the motivations, culture and emotions that underlie the consumers’ experience.
Drawing on decades of experience in the beverage industry, Mark Mahoney teamed up with other industry veterans to launch The Drinkable Company. Here, he shares his top tips on launching a cannabis beverage brand, the opportunities and challenges for cannabis...
What new food and beverage products are hitting shelves? With functional foods on-trend, we look at a ‘living soda’ containing both prebiotics and probiotics in the UK. Elsewhere in the health and wellness space, we see coffee infused with Lions Mane...
Givaudan’s flavour business, Givaudan Taste & Wellness, is launching a new tool that leverages artificial intelligence for the ‘next generation’ of product development. “Success comes from combining the output of the tools with the sensitivity and...
Coca-Cola has been streamlining its portfolio: cutting down from 400 to 200 master brands. This doesn’t mean the company has abandoned NPD, says CEO James Quincey – rather, he sees the strategy as clearing the way for the ‘next generation of innovation’.
Americans are preparing and eating more meals at home (four out of five meals) than they did a decade ago, according to The NPD Group. To capture these at-home eaters, the food industry should focus less on where consumers are eating and more on what...
Breakfast choices vary according to age and gender, and food manufacturers and marketers should consider these differences in their marketing strategies and new product development, says market research organization The NPD Group.
Hispanic influence on overall American eating habits is growing – and marketers should pay attention to US Hispanics’ dining traditions to stay ahead of the curve, according to market research organization The NPD Group.
There are big opportunities for food manufacturers to target the 31m Americans who skip breakfast each day, according to a new report from The NPD Group.
Reducing portion sizes has become an important strategy for healthy eating – particularly among younger US adults, according to new research from market research firm The NPD Group.
Canadian food makers need to better understand generational trends in order to forecast which categories are likely to thrive or struggle over the next decade, according to a new report from The NPD Group.
Food manufacturers should focus on communicating specific product benefits rather than educating consumers generally about healthy eating, according to a new report from the NPD Group.
Manufacturers can increase consumer loyalty by tapping into demand for low-cost, varied and convenient meals, claims a new report from market research organization the NPD Group.
A faster pace of life has been the biggest factor in the development of American food trends over the past 30 years, according to the NPD Group’s assessment of its latest eating trends report.
Convenience is a key driver for US consumers, who are increasingly choosing prepared foods for easy at-home meals, according to market research organization The NPD Group.
Americans are snacking more than ever and the trend is set to increase as ‘grab-and-go’ foods become more varied and easily available, according to new report from the NPD Group.
