Strong sales of POM Wonderful’s new 8oz bottle of 100% pomegranate juice helped POM post a 30% rise in juice sales in 2012, said the California-based firm.
While the headlines yesterday could be summarized as ‘FTC one, POM zero’, legal experts say the 54-page opinion from FTC Commissioners on the FTC’s false advertising case vs POM Wonderful could have troubling implications for the food and supplement trade...
Pharmachem Laboratories subsidiary American Ingredients Inc is hoping to stand out in the crowded US pomegranate extracts market with a polyphenol-rich organic extract that has been a bit hit in Europe.
Californian juice maker POM Wonderful has expanded its presence in the industrial ingredients market with the launch of a new 100% Pomegranate Juice Concentrate for use in foods, beverages, supplements and cosmetics.
POM Wonderful has failed to convince a federal jury that Ocean Spray Cranberries misled shoppers and deprived POM of potential sales by selling a pomegranate juice product containing only 2% pomegranate juice.
A pomegranate juice manufacturer that has been ordered by a Californian court to pay $1.5m to market leader Pom Wonderful for making false and misleading claims, has highlighted supply chain issues.
Verdure Sciences has launched a new line of proprietary
nutraceutical fruit and vegetable based ingredients, Benefruits,
for use in dietary supplements, functional food and beverage as
well as personal care products.
Standardised pomegranate extracts lead to increased levels of
bioactive compounds in the blood and boost antioxidant levels, says
new research that could see the extracts start to rival the juice
for boosting health.
