Despite declining market share, there is hope for soft drink manufacturers who can adapt to the highly-competitive beverage market by utilizing major health trends like reduced sugar and digestive benefits, GlobalData research found.
Sales of carbonated soft drinks continue to decline as consumers reach for lower sugar, lower calorie and more natural alternatives, but all hope is not lost for the soda category, according to Euromonitor International.
From the steady decline of carbonates to the dramatic rise of energy, the prospects for Keurig Cold and how 7-Eleven evaluates new products, our beverage trend-watching panel debate covered a lot of ground. Here are some of the highlights from the 40-minute...
While beverage’s biggest guns have pumped some serious cash into developing ‘mid-calorie’ versions of their iconic brands (Dr Pepper TEN, Pepsi Next, Coca-Cola Life), not everyone is convinced they will deliver the incremental growth to the ailing soda...
Non-profit watchdog the Center for Science in the Public Interest has urged Beyoncé to reconsider her $50m endorsement deal with PepsiCo so her image is not used “to promote Pepsi-Cola, a product that contributes to obesity, diabetes, heart disease, tooth...
Speaking to BeverageDaily.com at InterBev in Las Vegas, Euromonitor International analysts Claire Moulin and Jonas Feliciano characterize the world’s shifting taste in soft drinks in art history terms.
There is an overriding trend within the world soft drinks market towards an overlap between categories, while economic unrest is expected to consolidate a trend towards cheaper products, according to Leatherhead Food Research.
A new report by a leading US research organisation has criticised leading soft drinks producers such as PepsiCo, Coke and Dr Pepper for aggressively marketing high sugar products to children and teens.
The row about the relationship between sugary drink consumption and spiraling obesity took center stage at the American Dietetic Association (ADA) conference this week with two academics going head to head on one of the most controversial areas of nutrition...
New research into food prices shows that unhealthy options are not always more affordable, although the relative cheapness of soft drinks, refined grains and starchy veg vs healthier alternatives means Americans “may have an economic incentive to consume...
Sugary soda consumption at Harvard’s Brigham and Women’s Hospital in Boston fell by 26 percent when researchers added a temporary tax, adding weight to the argument for soda taxes, the study’s authors claim.
FoodNavigator-USA.com asked its readers for their views on whether taxing sugary soft drinks could help combat obesity after the Institute of Medicine became the latest institution to recommend the move.
Food additive producers are building market value by developing new
ingredients and improving existing ones - in turn enabling product
manufacturers to improve quality and reduce costs, says Freedonia.
Ingredients giant Archer Daniels Midland has criticised media
reports linking the use of high fructose corn syrup (HFCS)
with the rise in US obesity levels, saying it is not the sole cause
of the epidemic.
Carbonated soft drinks maintain their hold over the US beverage
market, but the category experienced a steady decline last year,
and this is expected to accelerate in 2007, according to a recent
Serious questions remain over how America's food safety watchdog
handled the presence of benzene residues in soft drinks, a senior
ex-official has said, after tests showed some drinks still
contained the chemical 15 years after...
Coca-Cola and Cadbury Schweppes have joined the list of beverage
firms set to be sued in Florida over allegations their drinks
contained benzene, 15 years after the industry first pledged to fix
A new test should more accurately show the amount of benzene in
soft drinks on shop shelves, but that does not mean there is no
problem, says the scientist behind the new procedure to