Tea

Tea bags can be made from plastic or paper, or use a combination of the two. Pic:getty/alexthq

Plastic tea bags release microplastics into brew, says study

By Rachel Arthur

Plastic tea bags can release billions of microplastic and nanoplastic particles into a cup of tea, according to Canadian researchers. But while the scientists say some brands have shifted to plastic tea bags instead of paper ones, the industry counters...

What’s trending in ready-to-drink tea? From lavender and rose to cold brew

60-second interview: Greg Bach and Angela Lantman, Synergy Flavors

What’s trending in ready-to-drink tea? From lavender and rose to cold brew

By Elaine Watson

According to Nielsen data* collated by Wells Fargo, US retail sales of ready-to-drink tea rose a modest 1.3% in the year to November 4, 2017, growing somewhat slower than RTD coffee (+11.7%), but faster than carbonated soft drinks, juice, sports drinks...

Millennials want to vote with their wallets, says Purpose Tea

Millennials want to vote with their wallets, says Purpose Tea founder

By Elaine Watson

Breaking into the notoriously competitive US beverage market is a daunting task, but purple tea has some distinct advantages, says Purpose Tea founder Chi Nguyen. First, it’s purple, and it’s new, so consumers are going to notice it; second, it tastes...

Bhakti - which is Sanskrit for ‘devotion’ - has broad distribution in the natural channel, and is steadily building its presence in conventional channels

Bhakti spicy chai tea raises $5.1m in series B financing round

By Elaine Watson

Boulder-based spicy chai tea brand Bhakti has raised $5.1m in a Series B financing round led by accelerator Cleveland Avenue with participation from another unnamed strategic investor, the Colorado Impact Fund and other existing investors.

RUNA's 'clean and modern' new look

RUNA on course to generate $10m in revenues in 2016

By Elaine Watson

RUNA – a Brooklyn-based beverage brand utilizing the caffeine-rich Amazonian leaf guayusa – is on course to generate revenues of approximately $10m in 2016, up from around $6m in 2015.

Source: Pique Tea

Pique Tea reimagines tea into a more convenient format

By Elizabeth Crawford

The time consuming process and mess of brewing tea from loose leaves or bags deters many Americans from fully embracing it as a healthy alternative to sugary sodas and juices, but market newcomer Pique Tea, Inc. wants to make the healthy choice the easy...

JÙS by Julie launchs probiotic cold brew coffee with Ganeden BC30

Probiotics hit the cold brew coffee category

By Elaine Watson

Brooklyn-based cold-pressed juice firm JÙS by Julie has scored an industry-first with the launch of a new cold brew coffee infused with probiotics in original and vanilla flavors.

Increased innovation needed to further drive tea sales in the US

Part 2: One-on-one with The Tea Council of the USA on Emerging Trends

Increased innovation needed to further drive tea sales in the US

By Elizabeth Crawford

Sales of tea in the US are booming, but the industry still faces tough competition and must continue to innovate to capture a larger “share of throat,” according to Peter Goggi, president of the Tea Council of the USA. 

More Americans are reaching for green tea, consumer survey reveals

Part 1: One-on-one with the Tea Council of the USA on emerging trends

More Americans are reaching for green tea, consumer survey reveals

By Elizabeth Crawford

America may be a nation of black tea drinkers, but increasingly they are reaching for green tea for its health benefits, rich cultural experience and diverse flavor profile, according to a research by the Tea Council of the USA. 

Health benefits, convenient format drive sales of Matcha green tea

IFT Annual Conference

Health benefits, convenient format drive sales of Matcha green tea

By Elizabeth Crawford

Matcha tea, known for its vibrant green hue, is hitting its stride in the U.S. where household penetration is currently low but sales are climbing double-digit year-over-year – representing significant consumer interest and growth potential, according...

Energizing Zest Tea charts high-octane growth

Energizing Zest Tea charts high-octane growth

By Maggie Hennessy

Many a tea lover has settled for coffee or an energy drink when desperate for an energy fix. But Zest Tea hopes to change that with its high-caffeine brewed teas. 

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