With consumers demanding greater control over personal health and wellbeing, we’re seeing a new wave of strategic partnerships that leverage tech and nutrition know-how to take the market next level.
Personalized nutrition company Ombre is retail ready, preparing to launch its microbiome home test kit and targeted probiotic supplements to a wider market at Natural Products Expo East later this month.
Precision nutrition: What is it? And could it be a gamechanger that could move the needle on public health, or is this just about pricy biomarker testing kits and apps enabling a small group of affluent and highly engaged consumers get even more granular...
A new research project is underway that will develop new computational methods for analyzing and integrating different types of data available from an existing cohort of young adults, including continuous glucose measurements, images of meals, metabolomics...
As the ongoing pandemic accelerates consumer interest in the role of nutrition in wellness and underscores the supply chain’s fragility, the investors at Manna Tree Partners are looking for at least three growth stage companies that are revolutionizing...
As consumer taste preferences shift to reflect a deeper understanding of the connection between health and diet during the ongoing pandemic, PepsiCo is expanding the scope of its Greenhouse Accelerator program to embrace emerging science and technology...
“Every person in the next five years is going to ask for foods that are personalized for them, and every ingredient is personalized for them,” said Naveen Jain during a recent webinar hosted by NutraIngredients-USA.
As consumers continue to navigate the pandemic’s threat to their physical and emotional health in the New Year, they increasingly will seek nutrition that is personalized, technologically enhanced, mood moderating and immunity boosting, according to Innova...
Baze, a personalized nutrition startup which provides customers with tailored supplements based on its at-home blood diagnostic test, has broadened its service to include food and meal recommendations addressing the “root cause” of nutrient deficiencies,...
Even before the threat of the “quarantine 15” – or the idea that some Americans are at risk of packing on 15 pounds during the pandemic due to stress-baking, mindless snacking and reduced physical activity – the rate of obesity in America has been stubbornly...
As the infection rate and death toll of the novel coronavirus continue to climb, more Americans are re-thinking their diet to help ward off infection, as illustrated by the dramatic increase in sales of immunity products and people buying them in the...
Demand for personalized nutrition is gaining traction quickly, according to Mintel market research, but for companies to fully leverage the trend they must offer more than bespoke products to include also detailed guidance that “connects the dots” between...
As obesity rates continue to rise, more Americans are turning to medical professionals, new technology and science-based approaches to help them meet their weight-loss goals, but new research from Jenny Craig suggests long-term success also requires a...
As mounting consumer interest in personalized nutrition continues to drive consolidation in the supplement side of the segment, the evidence-based supplement subscription service Baze is expanding into food as a point of differentiation, and in doing...
The value equation on which consumers select food and beverages has become infinitely more complex in recent years – creating a rising demand for ‘radical personalization’ that is forcing retailers and manufacturers to rethink how they make and offer...
