Last chance to register for FoodNavigator-USA's online forum: Protein... What does the future hold?

By Elaine WATSON

- Last updated on GMT

FoodNavigator-USA online forum: Protein... What does the future hold?

Related tags: Protein, Nutrition

Protein is hot in food formulation right now. But is this a sustainable trend or a passing fad? How much is enough, and do the next generation of proteins, from rice and pea to algae and insects, deliver in the same way that soy and whey do? And how should you position your protein-packed products? 

To find out, we've gathered together food manufacturers, trend watchers and formulation experts to explore how food and beverage manufacturers can respond to this growing trend.

Date​: Wednesday November 4

Time​: 11.30am EST

Duration​: 60 minutes

In the first 45 minutes of our free-to-attend, online 60-minute Protein Forum ​(moderated by FoodNavigator-USA senior correspondent Elizabeth Crawford) we’ll talk about:

1. What is the potential of protein?

What is driving the high protein trend, and does it make sense from a nutritional perspective (the Dietary Guidelines for Americans say “inadequate protein intake in the US is rare”)?

How much protein is enough, and how much is too much? Which categories are over-saturated with protein and which ones are ripe for innovation related to protein?

2. What are the opportunities and challenges for different protein sources?

Do the next generation of proteins, from rice and pea to algae​, insects​, and tiny aquatic plant​s, deliver the same way that animal protein, soy and whey do? How do these different sources impact the environment and factor into questions of sustainability and feeding the growing population?

3. What are different proteins like to work with?

How do different proteins behave in the formulation process? How do they impact flavor, solubility and texture? What other challenges will manufacturers need to address when working with high levels of protein?

4. What is the best way for manufacturers to position their protein-packed products?

Beyond the sheer amount of protein in products, what types of claims are consumers looking for? How do they evaluate protein sources?

The remaining 15 minutes will be devoted to Q&A where you can put your questions to our expert panel:

panel members protein forum

REGISTER HERE​ ​for this FREE event, which is sponsored by Farbest Brands​, AIDP (RisaPro),​  ​Cosucra (Pisane), ​and Synergy​.

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