Opinion

Source: Justin Howe

Natural Products Expo West

Simple Mills is creating market demand for biodiverse crops, pushing for equity

By Elizabeth Crawford

Better for you snack brand Simple Mills is taking is mission and products beyond its initial “free from” roots to embrace a “for more” approach that not only skips artificial ingredients that consumers are avoiding but gives them more of what they want...

Source: Data from Nutrition Business Journal powered by SPINS presented at Natural Products Expo West

Natural Products Expo West

Inflation slows, doesn’t stop natural & organic sales growth

By Elizabeth Crawford

Rising inflation is taking a toll on natural and organic sales in the US, the growth of which slowed dramatically in 2022 and will likely continue to drop in the coming year before rebounding slightly in 2024, according to data presented at Natural Products...

Source: The Hershey Co

‘Chocolate and salty snacks rank a two of the top three resilient treats that consumers are not willing to forgo’

Hershey doubles down on advertising to offset impact from price hikes, reinforce consumer connection

By Elizabeth Crawford

Sweets and snacks giant Hershey will double down on advertising and production capacity for its fastest growing brands, including Reese’s and Skinny Pop, in the coming year to help offset price elasticity and meet consumer demand, which executives say...

Source: Getty/Janine Lamontagne

Soup-To-Nuts Podcast: Emerging demand for positive nutrition must balance functional benefits, taste, sustainability and convenience

By Soup-To-Nuts Podcast: Emerging demand for positive nutrition must balance functional benefits, taste, sustainability and convenience

Born out of the pandemic when product availability was unpredictable or limited and when a premium was placed on immunity-boosting, consumers in 2023 increasingly are seeking positive nutrition – both for themselves but also for the planet and workers...

Source: Getty/	photo_chaz

Could reframing ‘shrinkflation’ as portion-control boost sales?

By Elizabeth Crawford

Many packaged food and beverage manufacturers that have trimmed serving sizes without lowering cost in recent years to mitigate inflation have tried to do so in stealth mode for fear of losing value-seeking shoppers, but new research suggests if they...

Decorating the Christmas tree is popular in Utah (82%), New York (79%) and Vermont (79%), according to a Hershey survey. Pic: GettyImages

Seasonal

Hershey covers all candy bases with Christmas heat map for consumers

By Anthony Myers

American candy lovers can now discover what Christmas tradition is most popular in their state with Hershey’s holiday tradition heat map and then use the candy pairing guide to make sure they’re stocking up on the right iconic sweets to help make holiday...

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