Oregon-based organic kombucha brand Brew Dr. is going "a little bit bolder, a little bit bigger" with its new branding and flavors as the company looks to expand household penetration amidst a growing competitive landscape in the functional...
Non-alcoholic beverage brand HOP WTR is leaning on functional ingredients like ashwagandha and L-Theanine to provide consumers with added mood management benefits, as the brand looks to sustain interest and repeat purchase following a spike in sales from...
With the increasing demand for functional beverages, Uncle Matt's is preparing for a year of product innovation in the organic juice space at the same time that it navigates another challenging season for citrus sourcing, as brand CEO and founder...
Over the last several years, mushrooms have increasingly become a popular functional ingredient in a range of products, from plant-based burgers to snacks to ready-to-drink (RTD) beverages. And at Natural Products Expo West last week, many of these latest...
Singapore-based WhatIF Foods looks to bring its line of products derived from the bambara groundnut to a wider audience in the coming year, focusing on educating consumers about the legume’s benefits and appealing to the “climate anxious GenZ consumer,”...
The food-as-medicine movement is at an inflection point, and Free From Market is gearing up to make its patient-driven, digital health platform a solution for improving health outcomes.
How Nestlé uncovers unmet consumer needs and develops foods and beverages are almost as innovative and diverse as the successful new products it has launched and patents it has filed since the pandemic began.
Rising inflation is taking a toll on natural and organic sales in the US, the growth of which slowed dramatically in 2022 and will likely continue to drop in the coming year before rebounding slightly in 2024, according to data presented at Natural Products...
Emerging and maturing trends revealed at Natural Products Expo West in Anaheim last week ranged from dips delivering delightful dinners, mochi moving into multiple day parts, plant-based expanding beyond analogues, and beverages brimming with better-for-you...
To further its mission of bringing culturally relevant and globally nostalgic flavors to the energy bar category, snack bar maker Unite Food this week revealed two new flavors – a baklava and bubble tea – which it featured at its booth at Natural Products...
The long-held and loudly voiced disapproval by some of science and technology in food production in favor of “idealized nostalgic narratives” of natural food is beginning to soften – opening the door for broader adoption of food-tech, including precision...
Campbell Soup Company continues to reap the benefits of consumers’ shifting shopping habits, reporting solid sales and share gains in the second fiscal quarter of 2023.
With a new flavor of its probiotic tonic set to hit store shelves regionally later this month, The Spare Food Co. is repurposing whey from the Greek style-yogurt manufacturing process to create its line of beverages while advocating for more food and...
Kevin's Natural Foods has officially launched its cauliflower pasta meal kits, featuring several classic meat and pasta recipes, following a soft launch earlier this year with a goal of making eating healthy easier.
Stakeholders across the food system – from farmers to CPG manufacturers – must embrace science and technology more deeply to better meet consumer demand for healthy, sustainable food choices and to reinforce supply chains and food security with climate-smart...
On a mission to promote wellness through music, meditation, and mushrooms, functional beverage brand Space Tea is readying its next step for retail expansion while taking an opportunity to demo its product at this week's Natural Products Expo West...
Organic rice grower Lundberg Family Farms is on a mission to certify all of its organic rice as regenerative organic by 2027 to better meet growing consumer demand for sustainable food and to “leave the land better.”
Premium hydration brand Electrolit is turning to a "classic Americana flavor" to expand its portfolio and presence in 2023 and beyond, as competition in the isotonic category heat ups with new entries and demand for lower sugar products.
Sales of indulgent snacks are growing 20% faster than healthy options as consumers take a “balance sheet approach” when deciding what to eat, despite the current zeitgeist’s focus on better-for-you products that deliver more functional benefits with fewer...
Monster Beverage Crop. could raise prices again in the coming fiscal year as it looks to expand into several product categories and address rising costs for manufacturing and distribution, company Chairman and Co-CEO Rodney C. Sacks shared during a webinar...
Ahead of schedule and in partnership with like-minded plant-based protein brand Aloha, California-based Terviva’s much-anticipated, “ultra-sustainable” Ponova oil is debuting in its first commercially available food – a limited edition bar that celebrates...
With several recent wins, including a partnership with Disney and expanding beyond the ready-to-eat (RTE) space, natural food brand A Dozen Cousins has a goal of doubling its business in 2023 while delivering on its mission of creating minimally processed,...
Change is inevitable, and for most it is uncomfortable – but it isn’t necessarily bad given it can be a catalyst for tremendous growth, deeper connections and betterment, which is good news for the consumer packaged goods industry considering research...
Americans’ understanding of processed and ultra-processed food varies quite a bit, according to research from the International Food Information Council, indicating an opportunity for marketers to educate consumers ahead of potential scrutiny by regulators...
Kraft Heinz is entering the final stage of its transformation in which it plans to capture $2b in incremental net sales from innovation through 2027 after the company has systematically rebuilt itself following the dramatic fallout of an aggressive cost-cutting...
Starco Brand’s acquisition of the meal replacement company Soylent announced late Tuesday creates a “1+1=3” situation that can accelerate marketing and innovation to take the cult-favorite plant-base brand to the next growth stage, Soylent CEO Demir Vangelov...
As Cincinnati-based, hydration brand Hoist looks to expand its consumer base and move into more retail locations, it is building on a foundation established with the US military, Hoist Co-founder and VP Sales Ben Schmidt and Hoist Co-founder and President...
Upcycled beverage brand Waju — which uses water produced from the fruit concentrate process — is ready to step into the retail space with a launch in over 400 Sprouts locations in March, after spending the last year optimizing its packaging and formulation,...
When it comes to delivering on consumer sustainability demands, food and beverage CPG companies must juggle many plates from developing flavorful products to ensuring their supply chains are environmentally secure. But above all, brands need to focus...
Devil’s Foot Beverage Company has a simple philosophy: do more good and less harm -- and with its Full Fruit Life Program, the brand is doing just that by maximizing the use of its raw ingredients while providing a byproduct to local brands, company co-found...
As consumers look for both refreshing tastes and gut health claims, more are turning to prebiotic sodas in a range of classic flavors — including lemon-lime — Howard Telford, head of soft drinks at Euromonitor International, told FoodNavigator-USA.
The founder of hibiscus/ginger tea beverage brand Spicegrove Audrey Powell is tackling inflation and supply challenges by launching new products featuring less expensive ingredients that complement those in her more premium flagship Caribbean hibiscus...
Alongside falling sales, volume and units, plant-based meat has slid into the trough of despair, also known as valley of disillusionment or sorrow, and while it is unclear if the category has hit bottom yet, many stakeholders already are looking for a...
Rabobank’s powerful matchmaking and once-exclusive innovation arm Foodbytes is opening access for all global startups, corporates and investors to its forward-looking insights, industry analysis and support for vetted emerging businesses with this week’s...
A new partnership between a small business funding and research arm of the U.S. Department of Agriculture and Springtide Seaweed will help to address the challenges of broadening seaweed cultivation “beyond kelp” and into other seaweed varieties.
January is the month of the year when the low and no alcohol category really has a chance to shine. So what have we learned about the direction of the category this year? Here’s five takeaways from Drynuary.
Whether it's a favorite box of cookies or a protein-rich nutrition bar, consumers are chowing down on snack foods now more than ever, and the category remains strong in the face of inflation and other economic concerns, according to the State of...
FDA will allow a very narrow set of claims linking cocoa flavanols in high flavanol cocoa powder and reduced risk of cardiovascular disease following a petition from Switzerland-based chocolate and cocoa product manufacturer Barry Callebaut AG.
Most Americans think about food in terms of servings, but Johns Hopkins-trained cardiologist Elizabeth Klodas talks about the snack bars, pancake mix, granola-like sprinkles and packets of oatmeal she offers under her brand Step One Foods’ in terms of...
Research shows school meals are the healthiest source of nutrition for most students in the US, but the US Department of Agriculture thinks they can be healthier, which is why it is proposing stricter standards that would reduce added sugars, fat and...
What do a meat snack company targeting vegans and vegetarians, a pasta brand combating carb phobia, and an energy bar with a mission to create a more inclusive wellness community have in common? They all did something different to win in the retail space....
New research suggests that consistent consumption of Supergut shakes led to improvements in metabolic health, digestion, a health-related quality of life score that included sleep, mood, and energy levels, as well as a validated quality of life measure...
Kety-friendly cereal brand Magic Spoon continues to expand beyond its direct-to-consumer roots with the addition of shelf space at Albertsons, Kroger and Walmart, bringing its total retail stores to more than 6,800.
FDA once again is considering front-of-pack labeling “to help consumers interpret the nutrient information on food products,” including testing a controversial traffic light approach to show when a product is high or low in select nutrients and a design...
With this month’s acquisitions of an additional domestic manufacturing facility and an FDA-registered packaging and blending facility, infant formula company ByHeart successfully consolidated its supply chain and significantly boosted its production capacity...
Resistant starch has received a lot of attention for its potential to exert a healthy impact on the gut and Supergut is adding to that by offering insights through its research.
Following a successful direct-to-consumer (DTC) pilot program, Schwan’s Company is officially launching two DTC pizza offerings, which will allow consumers to order gluten-free Fresechetta or artisanal Hearth & Fire pizzas from the comfort of their...
Plant-based dairy company Misha’s is attempting to do what countless independent musicians, moviemakers, and creatives have done over the last decade – crowdfund its next endeavor, including distribution at Walmart.
FDA’s long-awaited guidance for limiting lead concentrations in packaged food for babies and toddlers published yesterday estimates a reduced exposure risk upwards of 27%, but according to some stakeholders this isn’t high enough.
