Chloe's has made its first line extensions with "permissibly indulgent" chocolate dipped pops and a kids line in partnership with Nickelodeon since launching five years ago.
Sparkling botanical beverage brand Petal has had a busy first year as the company doubled its product line with three new flavors, underwent a reformulation (swapping out stevia and erythritol for organic agave), and is now primed for national distribution...
Despite efforts by the largest food and beverage manufacturers in the United States to tackle obesity and diet-related disease in the market, nearly 40% of adults and 18.5% of children in the US are obese – putting them at risk of Type 2 diabetes, high...
Food and beverage brands targeting kids often promote their low sugar content, or highlight calcium for bones and protein for growing bodies. But what about the nutrients kids need to support the development of arguably their most important asset: the...
Revive Kombucha is taking a direct shot at the center aisle carbonated soft drink (CSD) consumer with a shelf-stable sparkling kombucha in 12-ounce cans that contains less sugar (5g) and lower calories (20 calories) than its raw refrigerated kombucha....
Over half (61%) of Americans following an exclusion diet (e.g. vegetarian, vegan, gluten-free, keto) believe that following a restrictive diet means having to pay more for food and nearly half (47%) say that it takes a toll on their social life, according...
'What we're wrestling with is whether CBD is an ingredient play, or something huge brands can be built around'
The fact that CBD is not a legal ingredient in foods and supplements - at least not yet - did not deter scores of exhibitors at Expo West, who added it to everything from soda to protein bars (absent any claims), with some opting for isolates, but most...
Mondelēz International has taken a minority investment in Uplift Food, a startup focusing on prebiotic functional foods, marking the first investment of Snack Futures, the snacking giant's independent innovation and venture hub.
A Bay area-based start-up founded by two food industry veterans is injecting functionality as well as fun into the kids’ yogurt segment - one of the few bright spots in an otherwise sluggish category – with the launch of Brainiac Kids: whole milk yogurts,...
As recently as a few years ago, the words food and tech were incongruous together, but today they signal a booming industry that is ripe for innovation, and according to the VP of business development at the Israel-based incubator The Kitchen, the combination...
Good Culture has closed an $8m funding round led by CAVU Venture Partners that will help the cottage cheese brand become an even stronger force in the cultured dairy aisle where the company has experienced +100% year-over-year growth in velocity across...
In an effort to find the ‘next big thing’ as early as possible, ingredients firm IFF Frutarom is considering expanding into other markets a version of its unique Israeli-based innovation lab FoodNxt, which launched about one year ago following a tender...
On its quest to become more than a cereal company and reverse years of negative growth, Kellogg has expanded into new categories including snacks and has been revitalizing some of its core brands. But has it been a success?
Kashi has expanded its 'Kashi by Kids' line -- which launched with three kids' cereals last summer -- with soft baked snack bites made with a base combination of coconut flour, chickpeas, acai, and sweet potato.
Coconut water brand TAJA -- created by beverage industry veteran and engineer by trade, Nilang Patel -- uses a patented multi-step cold filtration process to create a coconut water that the company claims is as close to drinking right out of a coconut...
Frozen kids meal brand Kidfresh is expanding into the breakfast category with a line of products rolling out in early April to address what CEO Matt Cohen calls 'the most intense time of the day' for parents.
Beverage startup SZENT is using the power of smell to its advantage in its line of 'flavored' bottled waters that will be entering California grocers later this year backed by a $2.2m round of financing from a group of independent investors.
Consumers are approaching food shopping differently than they have in years past with a greater emphasis on local, convenient, fresh, and functional, says market researcher Packaged Facts.
Check out FoodNavigator-USA’s latest gallery of new products hitting US shelves, spanning the latest plant-based launches in the meat and dairy aisle, new pulse based pastas, keto-inspired launches in everything from bone broth and pancake mixes, and...
Offering on-site nutrition services such as access to registered dietitians is becoming more common place in grocery stores, but does it make shoppers with chronic illnesses such as hypertension make healthier food and beverage choices?
Fresh Bellies entered the competitive HPP baby food market in 2015 with its line of savory refrigerated vegetable purees and has expanded its line to crunchy toddler snacks in order to 'age with' its consumer.
Consumers often say that if they’re going to indulge, they’d rather eat a small portion of something made with ‘real’ or familiar ingredients (butter, cane sugar, whole milk) than a more ‘processed’ low calorie/sugar/fat alternative.
Keto may be one of the hottest diets right now, but it's far from the most convenient when it comes to meal planning, said Nick Mares, co-founder of Kettle & Fire.
When thinking of gut healthy foods, chocolate may not come to mind right away. However, Australian brand Gutsii is forging a spot within the functional foods market with its prebiotic chocolate line.
Accelerators may disproportionately target startups, but well-established companies and heritage brands can also benefit from the jumpstart they offer as illustrated by Merisant’s rapid development and launch of its latest brand Sugarly Sweet and a new...
A new study by the Centers for Disease Control and Prevention (CDC) has found that free snacks at work make up a weighty amount of the – empty – calories daily consumed by approximately 140 million working Americans.
Organic, 'no junk' sports drink, KRā needed to further differentiate itself within the $8.5bn sports drink category by launching new packaging that co-founder Sarah Hardgrove-Koleno says "absolutely shouts our brand differentiators: simple...
An injection of $5 million in Series A funds will help the fast-growing, ecommerce-based startup Your Super introduce the power of superfoods to more Americans who want to eat healthy but either don’t know how or don’t have access through traditional...
Curation Foods (formerly Apio) is targeting the growing plant-forward consumer base with a portfolio of five branded product lines with core ingredients being fruits and vegetables, which CEO and president of parent company Landec, Molly Hemmeter, believes...
MycoTechnology – which is building a functional ingredients platform utilizing mycelium, the filament-like roots of mushrooms - has raised $30m in a series C financing round from a flurry of high profile investors* from Tyson Ventures to Kellogg’s Eighteen94...
After three years of research, development and sensory testing with more than 8,000 consumers, Sparkling Ice is relaunching its entire portfolio of carbonated water with natural colors and flavors and an updated look that it predicts will give it a competitive...
New research from the International Food Information Council Foundation and the American Heart Association shows consumers increasingly want foods and beverages that will support wellness, but many people don’t know which products will deliver their desire...
For most company founders, the thought of handing over – or even just sharing – control of their startup with an ‘outsider’ is a non-starter, but bringing in a ‘hired gun’ who knows the industry ropes can help a young brand scale successfully more quickly,...
Soom Foods spent over five years educating American consumers on the versatility of tahini (sesame paste) that can be used in anything from milkshakes and smoothies to a popcorn topping and as a salad dressing. The company’s next conquest is silan, a...
Fearful that the current approach to diet and food production globally could have ‘dire’ consequences for public health and the environment in the future as the population rapidly increases, a group of leading scientists from around the world recommend...
From new sources of plant-based protein (pongamia, bambara) to novel biomaterials extending the shelf life of foods (Cambridge Crops), the Winter Fancy Food Show – organized by the Specialty Food Association - showcased a wide range of innovations, although...
To what extent do food labels encourage healthier eating? A study led by researchers from the Friedman School of Nutrition Science and Policy at Tufts University assessed the effectiveness of different types of food labels on consumers’ eating behaviors....
Olipop – a sparkling soda featuring 9g fiber per 12oz can – is targeting consumers seeking low sugar beverages with functional benefits and a more accessible flavor profile (and price tag) than kombucha, say the founders, who recently raised $2.5m to...
While there will always be a place in consumers’ hearts – and cups – for freshly brewed classic teas such as English breakfast and tisans like chamomile, shoppers increasingly are looking for premium, innovative options and formats that allow them to...
Food trendspotting is a round-the-clock practice for Campbell’s executive chef, Maria Gamble and her culinary team, who are tasked with finding ways to incorporate new flavors, textures, and ingredients into the company’s product portfolio that will spark...
The cereal giant has expressed confusion regarding a recent study published in the American Journal of Preventive Medicine that suggests preschoolers (3-5 years) who watch televisions advertisements for breakfast cereals consume more of the product.
The rise of diets – paleo, plant-based, Whole 30, keto, even ‘lazy keto’ – has created a challenging environment for food and beverage marketers trying to establish and grow a strong consumer following.
Child-directed TV advertising of high-sugar breakfast cereals has been linked to higher intake of those sugary cereal brands among preschoolers, a study conducted by researchers at Dartmouth-Hitchcock Medical Center concluded.
A pioneer in the premium natural sweetener segment, NuNaturals is moving in a “more youthful direction” with new products and positioning that appeal to a broader consumer base than the company historically courted following a leadership transition from...
Americans are snacking at all hours of the day and as the evening hours approach, those snack choices tend to take an indulgent turn into the sweet and decadent (according to Mintel). So why not position an ice cream brand to address this nighttime snacking...
SlimFast, a well known diet brand now owned by Glanbia, has launched a new suite of products that capitalize on the keto diet trend. The launch could signal a new day for the once-dominant brand and signals a reinvigoration of legacy weight loss brands.
Since launching last October, Brooklyn Bites gluten- and dairy-free cookie brittle has gained distribution in 600 stores with the goal of becoming a national brand, co-founder Barbara Dayan shared.
A keto food brand entering the market today would have a tough time standing out among the droves of new products catering to the low-carb, low-sugar, moderate protein diet, but for Nui cookies it has had two and a half years to get its positioning just...
Move over millennial pink, because shades of sunshine are expected to be the color of choice for food and beverage manufacturers in 2019 driven by consumers seeking to enhance their mood through food, according to global colorings company GNT Group.
