Whole grains

Freedom Foods taps RDs to spread the word about prebiotics

Freedom Foods taps RDs to spread the word about prebiotics

By Elizabeth Crawford

By tapping registered dietitians at retailers and in local communities, Freedom Foods has magnified the impact and reach of its recent launch in more than 2,000 stores in the US of nutritional bars and cereals featuring BarleyMax – a unique grain packed...

Picture: Oldways/Whole Grains Council

Sprouted grains: Are we any closer to a workable definition?

By Elaine Watson

US retail sales of products referencing sprouted grains on pack decreased slightly (-2.1%) to $267.2m in the 52 weeks to October 7, according to new data* from SPINS, with the largest category - bread and baked goods - experiencing a 4.2% decline. However,...

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