Whole grains

CSPI report: Little progress on junk food advertising towards kids

CSPI report: We're not making progress on junk food advertising to kids

By Mary Ellen Shoup

Junk food advertising on kids’ television channels has not decreased since 2012 despite uniform nutrition criteria introduced by the Children’s Food and Beverage Advertising Initiative (CFBAI) in 2013, according to CSPI’s analysis of 72 hours of kids...

Grain Millers works to keep up with year-round demand for oats

WATCH: Grain Millers works to keep up with year-round demand for oats

By Mary Ellen Shoup

Grain Millers - an industry supplier of oats in various forms from oat bran to whole oat flour - is evolving to meet the year-round demand for oats, which were once a seasonally driven crop, says Grain Millers' VP of product development, Roberto...

Freedom Foods taps RDs to spread the word about prebiotics

Freedom Foods taps RDs to spread the word about prebiotics

By Elizabeth Crawford

By tapping registered dietitians at retailers and in local communities, Freedom Foods has magnified the impact and reach of its recent launch in more than 2,000 stores in the US of nutritional bars and cereals featuring BarleyMax – a unique grain packed...

Picture: Oldways/Whole Grains Council

Sprouted grains: Are we any closer to a workable definition?

By Elaine Watson

US retail sales of products referencing sprouted grains on pack decreased slightly (-2.1%) to $267.2m in the 52 weeks to October 7, according to new data* from SPINS, with the largest category - bread and baked goods - experiencing a 4.2% decline. However,...

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