Heinz is urging a Pennsylvania court to reverse a decision by the Trademark Trial and Appeal Board (TTAB) allowing Boulder Brands to register ‘Smart Balance’ as a trademark for frozen foods and snacks – a name Heinz claims is “confusingly similar” to...
Big CPG firms are not nimble enough to innovate and align with changing consumer tastes, says TABS Group founder
The impending marriage of Heinz and Kraft Foods Group will create a $29bn consumer packaged goods powerhouse. But is bigger always better, or are megadeals like this more about making money for lawyers and shareholders than delighting consumers and driving...
The move to private ownership could make it easier for Heinz to do some spring cleaning, notably selling off its 'troubled' US frozen food business, said analysts as Heinz announced plans to sell up to Berkshire Hathaway and 3G.
H. J. Heinz Company said it will continue to focus on taste, nutrition, affordability and convenience after it scored the highest US consumer satisfaction rating of any company in the food manufacturing sector, according to a University of Michigan index.
Heinz's new 100,000sq ft Global Innovation and Quality Center near
Pittsburgh underlines how consumer demand for innovation is
altering how food companies operate.
Leading food manufacturer Heinz is to cut the salt content of its
celebrated baked beans as consumer health concerns continue over
the levels of salt used in processed foods.
