High-Fructose Corn Syrup

CEO John Poyhonen:

Pepsi won’t be rolling out Mug Root Beer with Sweetmyx 617 nationwide

Senomyx natural sweetener to move to the development phase

By Elaine Watson

Senomyx is focusing on advancing a new high intensity natural sweetener claimed to more potent than Reb-A into the ‘development phase,’ says its CEO.

Senomyx and PepsiCo extend collaboration for three additional years

Senomyx and PepsiCo extend sweet taste collaboration

By Adi Menayang

The sweet taste modifier Sweetmyx 617 from Senomyx has been used in two PepsiCo brands, Manzanita Sol and Mug Root Beer, for the past year as a test run. The companies recently announced extending their collaboration.

Source: J&J Snack Foods Corp.

Limit certifications on packs to most important to maximize impact

By Elizabeth Crawford

Product packaging today often is cluttered with so many certifications that consumers’ can’t absorb everything in the brief time they look at labels in stores, and as a result the icons’ impact is diminished and manufacturers likely aren’t getting their...

KRAVE Jerky general manager: We could be a $500m brand

KRAVE Jerky general manager: We could be a $500m brand

By Elaine Watson

KRAVE – the upmarket jerky brand that helped to spearhead a renaissance at the premium end of the meat snacking category – could be a $500m brand “very quickly”, claims new chief executive Shane Chambers, who took the helm following the departure of founder...

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