The Kellogg Company’s unexpected announcement Tuesday to split its snack and cereal empire into three independent, public companies “to better position each business to unlock its full potential” tears a page from Kraft Foods’ playbook ten years ago when...
An influx of refrigerated plant-based meat alternatives in the past two years may have helped the category generate consumer buzz and drive initial trial early in the pandemic, but a steady slowdown in sales growth in the back half of 2021 suggests a...
Despite calls from government officials to reconsider, Kellogg’s is following through with its plans to slash its workforce at the Mariemont plant by year’s end.
Kellogg is bracing for at least another six to nine months of volatility as it continues to grapple with supply chain constraints, inflation and labor shortages, but it also is optimistic about upcoming innovations and opportunities embedded in new consumer...
All of Kellogg’s 50+ factories around the world have been hit by supply shortages due to a range of disruptions, from a 10-day pandemic lockdown in Malaysia to civil unrest in South Africa, CEO Steve Cahillane told analysts on a conference call.
As the pandemic nears the one-year mark, food and beverage companies face increased pressure to maintain new consumers gained during the pandemic while also engaging additional shoppers over record household penetration increases in the last year – a...
Kellogg Co missed analysts' sales forecast for its fourth quarter of 2020, during which it faced pandemic-related headwinds, including unexpected supply constraints of multiple marque brands and the continued slowdown of at-home purchases as some...
Little Debbie is celebrating the 60th anniversary of its iconic Oatmeal Crème Pie with a breakfast cereal offering, developed in collaboration with the Kellogg Company.
After temporarily pulling back commercial support for cereal last year to offset other investments in the category, Kellogg Co. is going all in on the segment with ramped up advertising and innovative new launches planned across multiple iconic brands....
On its quest to become more than a cereal company and reverse years of negative growth, Kellogg has expanded into new categories including snacks and has been revitalizing some of its core brands. But has it been a success?
Kellogg Company has reported its net sales increased nearly 4% YOY for the quarter ended December 30, driven in part by the acquisition of protein bar maker RXBAR.
News that Kellogg is incorporating probiotics into Special K Nourish Berries & Peaches with Probiotics – billed as “the only cereal from a leading brand to contain live and active probiotic cultures” provides further proof that probiotics have entered...
Kellogg’s is planning to cut 223 jobs in at the ready-to-eat cereal (RTEC) plant on Porter Street in Battle Creek, US, in 2018, in a move to streamline and decrease the total cost-per-pound costs, which will improve margins.
As the extent of the damage from Hurricane Harvey in Texas continues to rise with the flood waters, food and beverage manufacturers are stepping forward to help feed displaced people and generate positive public relations at the same time.
From the sheer number of third-party watchdog organizations out there that observe and rate the impact corporations make to their surroundings, one can tell the importance consumers today put on making sure they purchase products from ethical companies.
Kellogg has voluntarily recalled around 10,000 cases of Eggo Nutri-Grain Whole Wheat waffles over fears they may be contaminated with the bacteria that causes listeriosis.
Sales of Frosted Flakes – the #1 US cereal brand targeted at kids – rose 4.3% year-on-year in the four weeks to August 13, 2016 (Nielsen data), the biggest bump over a four-week period for three years, as Kellogg’s new ‘Let Your Gr-r-reat Out’ campaign...
Special K has continued to drag down the performance of Kellogg’s US snacks segment – and the business says it is planning ‘more aggressive’ changes to the brand in the coming year.
The Kellogg Company joins the growing list of large legacy food and beverage brand manufacturers launching venture capital funds as a way to access “game-changing ideas” and tap into emerging trends that could give it a competitive edge.
A major reorganization of Kellogg’s snacks direct store delivery system took its toll on sales in the first quarter of the year, the company has admitted.
Here we present an overview of the retail sales performance of the largest brands in key sectors of the US snack bars market in 2015, featuring IRI data showing the top 10 brands in the largest sub-categories.
Kellogg’s 136% profit plunge for the fourth quarter (Q4) is disappointing and can mainly be attributed to continued poor performances in Special K and Kashi, its CEO says.
Kashi has lost some distribution in the past 12-18 months, but brand owner Kellogg says it will prove to consumers that Kashi is still a pioneer in the field of ‘progressive nutrition’.
The Kellogg Company has reported lower-than-expected fourth quarter sales due to continued weakness in cereal but its president and CEO says the company can still win at the breakfast occasion.
UPDATED - Kellogg has announced a new cost-cutting program called Project K that will see it eliminate 7% of its workforce by 2017, with some cuts beginning immediately.
Kellogg has confirmed there will be further job cuts at its cereals factory in Memphis in the coming weeks as part of a round of layoffs first announced in April, but says the plant as a whole has a viable future.
Kellogg has been hit with a deceptive advertising lawsuit over ‘made with real fruit’ claims on its Super Mario fruit snacks, three years after being rapped over the knuckles by an industry ad watchdog over similar claims on Pop Tarts.
Investment in cereal makes sense for Kellogg because it cannot sideline such an important segment but snacks should really be the priority, an analyst says.
Kellogg is significantly outpacing the competition in the frozen food aisles, posting a 12.8% surge in sales the fourth quarter of 2012 and a 10.8% rise in the full year, revealed bosses on an earnings call this morning.
Innovation is the ‘life lead’ of Kellogg’s snacks arm and efforts will be pumped into new product development and flavor additions to set the segment soaring in 2013, the president of its US snacks division says.
Kellogg’s boss John Bryant said he was "very disappointed" by the recent Mini-Wheats recall in a call with analysts yesterday, but insisted that it was not a reflection of "systemic" supply chain problems.
Kellogg’s recent recall of two cereal products following a metal mesh contamination scare will cost the firm between $20-30m and will hit consumer trust in the short-term, an analyst says.
Kellogg’s $2.7bn deal to acquire Procter & Gamble’s Pringles will significantly boost its global snacks presence and open existing products up to new markets, according to analysts.
Kellogg’s Honey Smacks is not marketed to children, a company spokesperson told this publication yesterday. Really? Then what’s up with the big cartoon frog?
Kellogg Co has been censured by the US Food and Drug Administration (FDA) after traces of Listeria monocytogenes were found littered throughout its cookie plant in Georgia.
The Kellogg Company will pay consumers up to $2.75m over misleading kids’ attention claims for its Frosted Mini-Wheats cereals, after a federal judge reached a class action settlement.
The Kellogg Company has reformulated most of the cereals in its Special K range to contain added fiber, the company has said. The company has not added fiber to its original Special K brand.
