Startup Company

Soup-to-Nuts Podcast: Orgain gives $150,000 to 3 startups with mission to help people lead 'vibrant, healthy lives'

15-Jun-2020 By Elizabeth Crawford

Even though Andrew Abraham has helped millions of people live healthier, more vibrant lives first as a medical doctor and then for the past 12 years as the founder of the organic protein shake and bar brand Orgain, he wanted to help more consumers learn...

Investing in the Future of Food: WeWork Food Labs helps level the playing field

29-Apr-2020 By Elizabeth Crawford

WeWork is helping to level the playing field between emerging and established brands in the competitive food and beverage space with the recent unveiling of its flagship Food Labs in New York City and the graduation of its first food and ag focused accelerator...

Startups in Food-X’s 11th cohort offer solutions to weaknesses in the food system revealed by COVID-19

14-Apr-2020 By Elizabeth Crawford

Rather than hit pause during the ongoing pandemic like many other investors, global venture capital fund SOSV’s Food-X accelerator is moving full steam ahead by welcoming to its 11th cohort eight companies that are directly tackling challenges coronavirus...

Investing the in Future of Food: Focus on ‘we’ not ‘me’ to build the strongest team

15-Jan-2020 By Elizabeth Crawford

Entrepreneurs just starting out may feel pressured to present a façade of perfection or else risk missing an opportunity, but the CEO of Lily’s Sweets, Jane Miller, argues the opposite is true – that failing to seek help managing weaknesses or bridging...

Can big brands survive the next 10 years? It depends on whether they can evolve with consumers

11-Dec-2019 By Elizabeth Crawford

While iconic brands currently are losing the tug-of-war with niche startups for consumer engagement and spending, how they continue to play the game in the next ten years will dictate whether they regain ground or become obsolete, according to senior...

Investing in the Future of Food: Vite Ramen co-founder shares strategies for crowdfunding success

11-Dec-2019 By Elizabeth Crawford

Crowdfunding is a popular option for entrepreneurs looking for an infusion of capital without having to handover equity in exchange, but according to Kickstarter only 25% of food-related projects successfully reach their funding goals – a discouraging...

Investing in the Future of Food: Operating as Amazon seller – not a vendor – gives startups leverage

13-Nov-2019 By Elizabeth Crawford

When launching a brand online, startups may be tempted to focus first on marketing direct-to-consumer from their website rather than through a third-party retailer, such as Amazon, but according to the founder and CEO of the fast-growing, plant-based...

Investing in the Future of Food: 3 strategies for startups to level the playing field with e-commerce

06-Nov-2019 By Elizabeth Crawford

Entrepreneurs hoping to disrupt an established category dominated by large companies and well-known brands could gain a significant strategic advantage by launching first online where they can leverage positive consumer reviews and social media, advises...

Startup Flightfūd launches beverage mix to alleviate physical stress of flying

25-Sep-2019 By Elizabeth Crawford

Modern airplanes can take people across the world in a matter of hours, rather than the days, weeks or even months once required, but flying also can take a toll on travelers’ health – a side effect that the co-founder of startup Flightfūd hopes to offset...

Investing in the Future of Food: Founder of Creation Nation shares tips for finding a co-packer

07-Aug-2019 By Elizabeth Crawford

When starting out most entrepreneurs could use a hand, especially when it comes to making their products, but finding the right kind of help isn’t always easy and picking the wrong partner can negatively impact the brand – lessons that the founder of...

Investing in the Future of Food: Too much funding can hide damaging risks rather than solve them

24-Jul-2019 By Elizabeth Crawford

The amount of capital flowing into the food & beverage industry is rising rapidly with recent research from Food+Tech Connect reporting a 34% increase in funding worth $1.45 billion going to startups in the space in 2018 compared to $1.08 billion...

‘No longer does the mass channel have to be the last piece of the puzzle,’ vendor rep says

08-Jul-2019 By Elizabeth Crawford

As consumers increasingly demand natural, organic and innovative products across all retail channels, emerging brands are no longer restricted to the classic route to market that began with independent, natural retailers and slowly expanded to conventional...

Investing in the Future of Food: ForceBrands shares how to recruit & retain talent on a startup’s budget

19-Jun-2019 By Elizabeth Crawford

In today’s strong labor market, many cash-strapped startups are unable to compete with big food for top talent based on salary, but according to the specialized recruitment firm ForceBrands that doesn’t mean they have to settle for second best.

AB InBev’s investment arm ZX Ventures seeks ideas the world ‘hasn’t yet even imagined’

18-Jun-2019 By Elizabeth Crawford

Anheuser-Busch InBev may be on a mission to be the “best beer company bringing people together for a better world,” but its innovation, incubation and investment arm, ZX Ventures, wants more: It wants to “make products, services and technologies that...

Investing in the Future of Food: Patient capital can give entrepreneurs a leg-up when seeking VC funds

29-May-2019 By Elizabeth Crawford

Routine headlines about multi-million – or billion – dollar venture capital investments into food and beverage startups may give the impression that VC funding is the best way to scale a business, but according to one insider the model is far from perfect...