Two years into its US debut, Green Cola -- a stevia-sweetened, zero-calorie soda brand -- is pushing into new retail accounts to compete against the likes of Diet Coke and Diet Pepsi.
US retail sales of carbonated soda – which have been on a downward trajectory in recent years – are rebounding, with the latest Nielsen data* showing a +2.2% increase in dollar sales of regular (full sugar) soda and a +4.6% increase in sales of diet soda...