James Cadbury’s brand Love Cocoa is extending its ‘eco-friendly’ egg collection with new marbled eggs and a partnership with English Heritage.
Two new statement eggs are being launched in time for Easter: Marbled Salted Caramel and Marbled Strawberries & Cream are available to purchase via Love Cocoa, John Lewis and Liberty.
At the same time, Love Cocoa is partnering with English Heritage to give Limited Edition Love Cocoa Milk Chocolate Bars to children who complete the Easter Adventure Quest across their 26 sites across the UK.
“In spite of the cost of living crisis, consumer appetite for premium chocolate continues. Our eggs were a huge hit last year, and we believe these luxury marbled options will satisfy consumer demand and drive incremental Easter sales,” said Cadbury.
“And our Easter range covers everything from a £4.50 Honeycomb Limited Edition Bar through to a Giant Luxury Egg retailing at £40. We hope that offering a range of different price points means that everyone can enjoy some Love Cocoa chocolate this Easter.”