Britain’s largest bakery brand - Warburtons - has debuted its latest innovation.
The Soft Naans have a soft, fluffy texture and an authentic taste that consumers are set to love. They can be warmed in the toaster in under two minutes to be enjoyed on their own or as a perfect pairing with any curry or kebab. The naans are also great as an alternative base for a pizza.
Warburtons has invested £400m in innovation over the past decade and now produces over 70 different types of products to cater to all tastes. The Soft Naans follow the brand’s launch of Crumpet Thins, the expansion of the 21 Seeds & Grains line into Thin Bagels, and Gluten Free Fruity Buns.
“Consumers are always looking for different, more interesting meal options, which is why we continue to invest in expanding our product range,” said Jonathan Warburton, chairman of Warburtons.
“Our Soft Naans offer consumers a high-quality product that is convenient and versatile.”
Also certified vegan, Soft Naans are exclusively available at Morrisons, with a further rollout in Tesco, Iceland, Asda and Co-op for an RRP of £1.50 for a 4 pack.