Labeling, Marketing & Advertising

Sustained energy driving market growth: Mintel

Insights from IFT 2014

The sky’s the limit for malleable energy category: Mintel

By Maggie Hennessy

The concept of “energy” is a multifaceted one, to be sure: it can come in bursts or slowly; via beverages, shots, biscuits or bars; with appeal that spans sports nutrition, weight management and even kids. 

What makes us fear food?

What makes us fear food?

By Maggie Hennessy

More and more consumers rely on the internet for their news, and stories can go viral within minutes, so it’s unsurprising that certain food ingredients have become the subject of fear and avoidance in this information age. 

Time for a rethink on saturated fat?

Special edition: Oils & fats

Time for a rethink on saturated fat?

By Elaine Watson

If the cover of TIME magazine earlier this month (headline: Eat Butter) is anything to go by, it would seem that the conversation about fat, and saturated fat in particular, is changing, at least in the media. But are policymakers sitting up and taking...

Bloomberg’s big soda cap is dead

Bloomberg’s big soda cap is dead

By Maggie Hennessy

New York’s highest court has refused to reinstate New York City’s controversial limit on the sale of large sugary beverages, effectively killing the city’s final appeal. 

Is your product ready for nutrition label changes?

Insights from IFT 2014

Is your product ready for nutrition label changes?

By Maggie Hennessy

Food and beverage manufacturers are holding their collective breath in anticipation of the proposed changes to the Nutrition Facts panel put forth by the Food and Drug Administration and likely to be finalized next year. 

IFT 2014: Chefs! Is it time to proudly serve GMOs on your table?

IFT 2014: Chefs! Is it time to proudly serve GMOs on your table?

By Elaine Watson

You'd think that pro-science,'molecular gastronomists' such as Chef Homaru Cantu would be all in favor of genetically engineered foods, especially if they can add nutrition, or reduce the environmental impact of food production, right?...

Progress on PHOs and why saturated fat is still bad: Bunge

Special edition: Oils & Fats

Progress on PHOs and why saturated fat is still bad: Bunge

By Maggie Hennessy

The packaged food industry has removed roughly three-quarters of the 8 billion pounds of partially hydrogenated oils (PHOs) that abounded in the marketplace at the heyday of trans fats in 2004-‘05, though a few problem areas and holdouts remain—particularly...

Protein, sugar and hybrid products: Innova teases IFT agenda

Trendspotting from Innova Market Insights

Protein, sugar and hybrid products: Innova teases IFT agenda

By Maggie Hennessy

Can anything top protein? What’s a “silver consumer” and why should we care? Would salty caramel work in a soft drink? Innova Market Insights teased a very full agenda of trendwatching presentations at next week’s Institute of Food Technologists’ (IFT)...

FMI Hartman Group grocery shopping trends

Grocery shopping in 2014: diversified and fragmented, says FMI

By Maggie Hennessy

Not only are today's consumers less likely to rely on a primary store for food shopping, but they're sharing shopping duties and planning for specific meals rather than stocking up on food, according to the Food Marketing Institute (FMI)’s annual...

‘Elaborate con!’ CSPI threat to sue Campbell's on V8 juice marketing

'OUR LABELS COMPLY WITH ALL LAWS & GOVERNMENT REGULATIONS': CAMPBELL'S

‘An elaborate con!’ CSPI threatens to sue Campbell's over V8 juice marketing

By Ben BOUCKLEY

The Center for Science in the Public Interest (CSPI) today threatened to sue Campbell's Soup Company alleging that it makes misleading statements about the juice content, nutritional value and healthfulness of V8 juices sold in the US.

Nut allergies impact shopper behavior

The power of the 0.9%

By Maggie Hennessy

Although fewer than one in 100 (0.9%) of US consumers is afflicted with a peanut or treenut allergy, the purchasing power of that group extends far beyond those with allergies, according to the recent Nut Allergy Ecosystem survey by Rich Products Corp. 

PLT to debut whole food vitamin D mushroom powder at IFT

PLT to debut whole food vitamin D mushroom powder at IFT

By Hank Schultz

PLT Health Solutions will debut a new vegetarian source of vitamin D with a whole food mushroom powder at the Institute of Food Technologists trade show later in June in New Orleans.  The new ingredient brings together several developing skeins in the...

OTA: organic certification enough for non-GMO claims

OTA: organic certification enough for non-GMO claims

By Maggie Hennessy

The Organic Trade Association says that third-party certification under the USDA National Organic Program is sufficient for non-GMO label claims, calling organic production is the optimal solution to US agriculture, according to a statement from its board...

USP: Food fraud should get its own class

USP: Food fraud should get its own class

By Maggie Hennessy

The US Pharmacopeial Convention (USP) submitted a public comment letter to the FDA urging it to revisit its strategy for addressing economically motivated adulteration (EMA) of food ingredients, noting that the current framework doesn’t sufficiently address...

Proposed nutrition labels more effective than current labels: survey

Proposed nutrition labels more effective than current labels: survey

By Maggie Hennessy

In line with the goals set forth by FDA’s proposed Nutrition Facts updates, consumers find proposed labels easier to read in less time and perceive food and beverage products with larger serving sizes to be less healthy, according to a study from the...

GMOs are not the answer, just because organic isn’t perfect

Guest article: Steven Hoffman, managing director, Compass Natural

GUEST ARTICLE: GMOs are not the answer, just because organic isn’t perfect

By Steven Hoffman

Pointing out problems and flaws in organic farming and certification is constructive in that they need to be addressed. But using the imperfections of the organic production system to defend why GMOs are a preferred way to produce food - as Mischa Popoff...

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