Natural claims

Birch Benders re-engages with consumers through back-to-basics R&D

Birch Benders re-engages with consumers through back-to-basics R&D

By Mary Ellen Shoup

Instead of hitting pause on its R&D work to focus on more basic ‘mission critical’ business functions (e.g. supply chain challenges) during the ongoing pandemic, better-for-you pancake and waffle mix brand Birch Benders has reinvigorated its approach...

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NEWS IN BRIEF

GMOs 101: FDA launches GMO consumer education initiative

By Mary Ellen Shoup

The FDA, USDA and EPA have launched ‘Feed Your Mind’, a new Agricultural Biotechnology Education and Outreach Initiative that aims to increase consumer awareness and understanding of genetically engineered foods (GMOs).

Picture credit: Ingredion

Ingredion acquires controlling stake in stevia supplier PureCircle

By Elaine Watson

Global ingredients giant Ingredion has struck a deal to acquire a controlling (75%) stake in stevia supplier PureCircle, which has been going through a period of extreme turbulence in recent months, prompting the suspension of its shares and the installation...

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