Consumer attention to health and wellness when making food and beverage purchases has impacted specific areas of the grocery store, specifically the rise in sales of no sugar added products and items that contain stevia or monk fruit, Nielsen data found.
Global stevia supplier PureCircle will soon harvest the first commercial-scale crop of its proprietary Starleaf stevia after completing successful trial plots in 2017 with plans to significantly increase acreage of the proprietary sweetener over the next...
US retail sales of stevia sweeteners grew 11.9% in the 52 weeks to August 11, 2018, while sucralose sweetener sales were down 6%, aspartame sweetener sales were down 8% and saccharin sweetener sales were down 5.9%, according to new data from Nielsen (xAOC),...
Los Angeles-based Cave Shake – a ready-to-drink (RTD) vegan, ketogenic shake brand – said that despite droves of consumers ‘going keto’, the company is taking a steady, targeted approach to becoming the #1 brand in the category guided by a recent investment...
Returning seasonal flavors such as pumpkin-flavored-anything tend to give products and food service outlets featuring the autumnal flavor a spike in sales as early as a month before the official start of fall.
The Campbell Soup Company continues to present its V8 vegetable and fruit juice portfolio as a modernized, functional beverage brand, most recently with the launch of V8+Hydrate, made with sweet potato juice.
With retail sales of protein expected to reach $21.5 billion globally by 2025, manufacturers are incorporating the ingredient in everything from the standard shakes, bars and smoothies to the unexpected, such as, pancakes, chips and now with the launch...
The Sugar Association is fighting back against sugar’s increasingly bad reputation by launching a new consumer-oriented, science-based website that seeks to place the ingredient in a “more accurate context of an overall diet and restore consumers’ sense...
New Jersey-based FlavorHealth is aiming to commercialize a novel natural high-intensity sweetener with a flavor profile it claims is much closer to sugar than stevia by 2019 or 2020.
With so many sweeteners of varying intensity and functionality available, reducing sugar in products can be a tedious trial-and-error process, but ingredient supplier Layn hopes to simplify the undertaking with the launch of two sweetener platforms that...
This year, cell cultured meat vied with chickpea protein, animal-free gelatin and almond protein for the spotlight at the IFT annual meeting and expo in Chicago, while the clean label trend continued to gather pace. Check out part one of our gallery of...
Senomyx has “achieved a fermentation strain proof of concept” for the production of siratose, a new zero-calorie, high-potency sweetening compound found in trace levels in monk fruit.
Tate & Lyle has introduced TASTEVA M Stevia Sweetener made from Reb M, which it claims tastes “remarkably like sugar” compared to other steviol glycosides.
Gatorade Zero – PepsiCo’s sugar free version of Gatorade – is 'off to a great start', according to PepsiCo CEO Indra Nooyi; highlighting trademark Gatorade as a stronghold in PepsiCo’s North American Beverages Unit.
PureCircle has reached a critical mass of its proprietary Reb M Starleaf stevia, with enough supply to to sweeten approximately 500 million cases of zero-calorie carbonated soft drinks, and in three years, the stevia supplier estimates that it will have...
