Brand business valuation and strategy consultancy Brand Finance announced its list of the 25 most valuable soft drinks brands. Even top contender Coca-Cola, on the throne for many years, couldn’t escape the segment’s decline.
What differences in shopping habits do childless households have compared to ones with children? A lot, a new study by Packaged Facts reveals. We chat with founders of two smaller brands who market directly to children and get their take.
The Washington Legal Foundation (WLF) has urged the US Court of Appeals for the Ninth Circuit to stop enforcing a San Francisco ordinance requiring sugary drink ads to include health warnings, on the grounds that they violate manufacturers’ First Amendment...
While fiber hasn’t quite reached the same superstar status as protein, consumer interest in the ingredient is rising rapidly as they look for ways to manage their weight while still enjoying food and beverages with high quality taste and familiar mouthfeel.
The nascent meat bar category is filling up fast, but there is still plenty of room for products that target niche consumers beyond the “Whole Foods Crowd,” according to the CEO of Country Archer, which is one of the latest companies to enter the segment.
A review article published in a dentistry journal makes the case that erythritol is superior to xylitol or sorbitol in preventing adhesion of harmful bacteria to teeth.
Finding solutions to reduce sodium, sugar and calories in finished products is essential as regulators and consumers demand healthier products – but the increasing desire for “clean labels” adds a complicating twist to the process of sourcing suitable...
The time consuming process and mess of brewing tea from loose leaves or bags deters many Americans from fully embracing it as a healthy alternative to sugary sodas and juices, but market newcomer Pique Tea, Inc. wants to make the healthy choice the easy...
Uncle Matt’s Organic expands its portfolio beyond juice with the launch of its fruit-infused, cold-pressed probiotic waters, which also continue to blur an already fuzzy line between juice, water and functional beverages.
“Consumers are absolutely far more focused on ingredients and on organic products, and conventional retailers are responding to that,” said Bitsy’s Brainfood co-founder Alex Voris.
As the primal or paleo trend continues to mature, subscribers are no longer restricted to fitness enthusiasts and CrossFitters who served as ground-zero for the diet, according to Jason Burke, co-owner and founder of meat snack company The New Primal.
In declaring 2016 the year of the pulse, the Food and Agriculture Organization of the UN issued a call to action to increase the consumption and popularity of legumes such as chickpeas, lentils and beans which are under used in the US.
Aspartame-sweetened Diet Pepsi to return as 'classic' sub-brand
Aspartame, said PepsiCo in April 2015, “is the #1 reason why US consumers say they are drinking less diet cola, so we’re confident that with this change [to sucralose], consumers will come back into the Diet Pepsi franchise.” Today, with sales continuing...
Sports nutrition company Cellucor is jumping into a crowded category with its launch of a new line of nutrition bars called FitJoy. With the suspicion that many nutrition bars are merely “candy bars in disguise,” what’s FitJoy doing differently?
US pharmacy retail chain CVS is to replace 25% of checkout space traditionally dedicated to candy with ‘better-for-you’ snacks at almost a third of its stores.
The $8bn US wet soup category is “sleepy and ripe for disruption,” says the founder of Sonoma Brands, which is launching its first incubated brand in July: ZÜPA NOMA, an organic ready-to-drink chilled vegetable soup in a bottle debuting July 1 in around...
Philadelphia's new soda tax violates state law, says the American Beverage Association (ABA), which is preparing to take legal action to challenge the levy.
The global discourse on obesity is full of people saying it's a complex problem but offering simple solutions - it's time we put in place a bottom-up and top-down approach, says food and health expert Dr Mike Gibney.
Consumer protection non-profit Environmental Working Group (EWG) sent letters to General Mills, Kellogg, and Post, urging the companies to adjust their nutrition information for what it says are “larger, more accurate serving sizes.”
As US bottled water consumption increased, “trillions of calories from [the] American diet” were cut, a new study by the Beverage Marketing Corporation has found. But is there still space for other soft beverages?
Five-year-old Yasso – which scored an industry first in spring 2011 with the launch of the first frozen Greek yogurt bars – continues to outpace its deeper-pocketed competitors in the frozen novelties category, driven by a new wave of 'ice-cream-centric'...
Iconic low-carb diet brand manufacturer Atkins Nutritionals is expanding beyond its core weight loss and management consumer to reach the growing number of fitness enthusiasts and “protein-seekers” with the launch of Lift protein bars and drinks.
New research from market intelligence company CivicScience suggests changing consumer attitudes about healthy eating could mean manufacturers can shed their years-old “stealth health” approach to product reformulation without fear that sodium-, sugar-...
The added sugars portion of the newly revamped nutrition facts labels for food products will provide a significant opportunity for purveyors of alternative sweeteners, an industry expert says.
It’s very early days, but initial signs suggests that Sparkling ICE could be a hit in the UK and Ireland, says Kevin Klock, president and CEO at brand owner Talking Rain.
US retail sales of sugar substitutes are declining 3-4% year on year as artificial sweeteners continue to lose ground, although products with a more ‘natural’ positioning are growing 4-6%. But will the FDA’s move to include ‘added sugars’ on the Nutrition...
To help fight the good fight against the ongoing obesity epidemic in America, Mars Food is teaming with the Partnership for a Healthier America to offer more nutritious foods and increase access to dietary information as part of its aptly named global...
Cold brew coffee is creating quiet the buzz in the US with new brands streaming into the market and retail sales growing exponentially in the past five years.
Angus Murray wanted to create something families would love, with fun flavors he described as “totally selfish.” Launched in March, the product is already gaining traction in the US coasts and across the pacific in China and Hong Kong.
As The Dannon Company nears the finish line for fulfilling its promise to improve the nutrition of its products that it made three years ago to the Partnership for a Healthier America, the company also is demonstrating that what is good for Americans’...
Bacon and eggs and toast may be called breakfast food, but a new report by Packaged Facts found that the number of Americans who go all out to prepare breakfast continues to decline.
First Lady Michelle Obama unveiled the long-awaited new Nutrition Facts label as a “landmark achievement” that serves as a capstone to her dedicated efforts to improve the health of America’s youngest generations.
Summer is around the corner, which means retailers are stocking up on the latest innovations in frozen desserts to help shoppers stay cool. Here is a selection of new flavors and initiatives from some key players in the category.
Boston-based maple water brand DRINKmaple has secured listings at 1,030 Kroger stores in a deal that will extend its distribution to around 3,500 stores, just two years after launch.
A day after Leonardo DiCaprio invested in ‘clean energy’ brand Runa, Beyonce has added some stardust to cold pressed watermelon juice brand WTRMLN WTR, investing an undisclosed sum to take a "meaningful stake" in the three-year-old New York-based...
Tapping into America’s growing obsession with snacking, sugar reduction and desire for global flavors, New York startup The Chaat Co.’s new line of savory yogurts with spicy mix-ins aims to revolutionize the US yogurt category, which until now has focused...
The 2014 launch of Pepsi True was a low-key affair, so the complete radio silence from the brand ever since could just reflect a desire to keep things that way. Another explanation, of course, is that Pepsi True – like rival Coca-Cola Life – has simply...
VeganSmart, a plant-based line of meal replacements, is penetrating areas plagued with malnutrition via a unique marketing vehicle—the power of hip hop.
An over consumption of sugar sets in motion a reward mechanism in the brain that mimics other drugs such as tobacco and cocaine, a study has suggested.
Parents’ lack of knowledge about how much and what to feed children as they transition from baby food to more solid foods means most toddlers in America eat too much sugar and sodium and not enough whole grains and vegetables, new research reveals.
FoodNavigator-USA's latest pick of entrepreneurs to watch in the US food and beverage market features a clutch of firms developing truly innovative concepts from HPP babyfood and nut milks, to savory dishes from steel-cut oats, and a potentially...
Around 20% of adults worldwide will be obese by 2025, if policies designed to slow down and stop the worldwide increase in Body Mass Index (BMI) are not revised and implemented, according to a study.
Move over sweet and savory – zesty is the latest flavor profile to enter the nutrition bar category with the launch of a new line of fruit bars from manufacturer That’s It.
It is no secret that the cereal aisle is struggling with Euromonitor estimating a 19% drop in sales in 2015 compared to 10 years earlier and a projection to lose another $1 billion in sales in the next 10 years.
Wilde Snacks’ entrance into the nascent meat bar segment promises to “turn the category upside down” with a revolutionary baking process that offers a healthier finished product and potential for near endless new flavor combinations, according to the...
Consumer demand for premium and functional waters appears insatiable based on the number of new brands jumping in the category at Natural Products Expo West earlier this month and the long-term success of early entrants also showcasing at the show.
