Kroger

Image source: Getty/JulPo

Kroger reformulates prepared foods, hones in on private label products

By Deniz Ataman

As grocery prices are predicted to decelerate, with an expected increase of 1.2% this year, Kroger’s strategic reformulation of its deli and bakery goods is focused on expanding value and convenience for its shoppers with a focus on flavor, quality and...

Snacks sales have experienced highs and lows over the past two years. Pic: GettyImages/John Gollop/PM Images

The highs and lows of US snacking sales

By Gill Hyslop

To help drive sales during National Snack Food Month (February), Cincinnati-based retail data science, insights and media company 84.51° has shared an assortment of snacking takeaways for retailers.

Kroger launches Smart Way ‘opening price point’ private label line

News in brief

Kroger launches Smart Way ‘opening price point’ private label line

By Elaine Watson

As inflationary pressures continue to strain household budgets, Kroger has launched a new private label line called Smart Way spanning multiple categories from canned vegetables to napkins to help shoppers more easily identify “opening price point items.”

Kroger adds more than 50 plant-based items to Simple Truth line

Kroger adds more than 50 plant-based items to Simple Truth line

By Mary Ellen Shoup

Kroger has added more than 50 items -- from oat milk ice cream and non-dairy cheese to the debut of Emerge Chik'n -- to its Simple Truth plant-based collection to meet consumers' growing appetite for plant-based alternatives.

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