Hippeas woos Millennials with organic chickpea puffs
The brainchild of Italian serial entrepreneur Livio Bisterzo, Hippeas organic chickpea puffs are crunchier than extruded corn snacks, with an appealing nutritional profile (3g fiber, 4g protein and 130 calories per 28g/1oz serving), and have rapidly gained distribution in the US and the UK since they first hit stores this summer.