Making the grade
Most consumers say that USDA grades are important to them. And claims that support personal values, such as sustainability, also appeal to many consumers. However, the myriad of messages that are used today has caused a degree of confusion amongst beef consumers. Cargill believes there is an opportunity for the industry to help educate consumers so they can make more informed decisions.
Protein still appeals Consumers still purchasing meat Alternative proteins on the rise Personalized diets Less is more The rise of online Making the grade Global dining Premium snacking Product traceability