Mark Samuel, IWon Organics: How will slower foot traffic at retail impact trial and exploration?
Mark Samuel, founder & CEO, IWon Organics: ‘What if’ scenarios of COVID-19 and how we’ll continue to be affected by slower foot traffic at retail are a concern. It affects trial and exploration by consumers, especially for emerging brands.
As for trends, we’re all in on a singular mission to innovate snacks and foods that make up a balanced nutritional profile. This approach to eating has been around for generations and it will continue to be the go-to for long term, healthy eating principles.
