Organics

Wild Oats organic products are now sold in 3,800 Walmart stores

US organic food sales rose 11% to $35.9bn in 2014

Wild Oats organic products are now sold in 3,800 Walmart stores

By Elaine Watson

Around 3,800 Walmart stores now carry at least 30 Wild Oats organic products, while 2,200 stores carry more than 70 items, says the retailer, which says customers are saving up to 25% compared with national brand organic products.

Is ALDI the most underestimated grocery retailer in the US?

Is ALDI the ‘most underestimated grocery retailer in the US?'

By Elaine Watson

While Trader Joe’s gets plenty of plaudits, its German parent company ALDI – which operates nearly 1,400 stores in 32 US states - is probably “the most underestimated grocery retailer” in the nation, according to a new report from market researcher Hartman...

Bar maker-turned co-packer BumbleBar furthers organic mission

Bar maker-turned co-packer BumbleBar furthers organic mission

By Maggie Hennessy

Long before “gluten-free,” “sustainable” and “organic” held the marketing sway they do now, Liz Ward wanted to channel her passion for organic agriculture and social justice into a naturally nutritionally dense food product by creating BumbleBar, an all...

Big Food is at a crossroads, says Hartman Strategy

Disrupt or die: Big Food is at a crossroads, says Hartman Strategy

By Elaine Watson

While ‘legacy’ food and beverage brands are laser focused on price, promotion and placement, no amount of financial clout or merchandising wizardry can mask the fact that smaller, sexier, more disruptive, brands are outpacing them. But are CPG’s biggest...

While plant-based foods are hot right now, high-protein meat-snacks such as jerky are also gaining momentum

Vegan, paleo, grass-fed, pasture-raised, ancient grains, and allergen friendly claims are gaining

From grass-fed to Paleo: What are the hottest trends in the natural food and beverages market?

By Elaine Watson

According to Chicago-based market research firm SPINS, US retail (dollar) sales of foods & beverages rose 1.7% in 2014, while unit sales declined by 0.4%. By contrast, sales of natural and organic brands grew nearly 12%. But where are the opportunities...

Chao Slices promise to revolutionize vegan cheese as a “real” food

Chao Slices promise to revolutionize vegan cheese as a “real” food

By Elizabeth Crawford

Field Roast Grain Meat Co. expands its portfolio into the retail vegan cheese category with the Jan. 1 launch of Chao Slices, which it claims are “revolutionary” because they do not try to mimic dairy cheese like other players in the segment. 

Local claims are rising star as sun sets on organic claims

Local claims are rising star as sun sets on organic claims

By Elizabeth Crawford

New consumers continue to enter the organic category for the first time, but the health halo cast by the US Department of Agriculture’s certification is dimming as it becomes more mainstream and as shoppers’ interpretation of the standard evolves. 

Activists raise warning flags about 'synthetic biology' ingredients

Activists raise warning flags about 'synthetic biology' ingredients

By Hank Schultz

Opponents of genetic modification say there is a new, potentially more powerful technology to contend with: synthetic biology.  Purveyors of natural products who are concerned about this technique have coined the term for the way in which scientists have...

Financial assistance has spurred higher rates of organic certification in Europe

Organic production: To certify or not?

By Lynda Searby

Subsidies have led to high rates of organic certification in Europe – while costs and confusion often prevent US organic producers from certifying their products, according to a new study.

Is the term 'all-natural' still resonating with consumers?

Natural vs organic: What’s the difference, and do shoppers care?

By Elaine Watson

How clean is your label, and who decides - plaintiff's attorneys or Whole Foods Market? Are ‘all-natural’ claims still resonating with consumers or are other on-pack cues more important? And do shoppers understand the difference between natural and...

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