Fruit adds authenticity to barkTHINS
Snacking chocolate manufacturer barkTHINS added whole blueberries to one line of its fair trade treats to help set apart its treats from competitors that play mostly with mix-ins such as nuts, seeds and pretzels. Unlike competitors, barkTHINS uses whole blueberries instead of dehydrated ones, which adds an degree of authenticity, a spokeswoman said.