Flipz
The chocolate covered pretzel brand is twisting the most celebrated state fair snacks into pretzel form this summer.
The two new offerings - Flipz State Fair Churros and Flipz State Fair Strawberry Shortcake - bring all the excitement of the concession stand staples that inspired the flavours, with no admission ticket required to get a taste.
Flipz State Fair Churros features Flipz’s signature salty and crunchy pretzels coated in a cinnamon sugar churro-flavoured coating and drizzled with creamy milk chocolate.
Flipz State Fair Strawberry Shortcake are coated in fresh strawberry, sweet cream and buttery cake flavoured coating.
“As a brand, we are all about bringing fun and flavour to our fans wherever they are,” said Simge Weinling-Dogrular, head of marketing at Pladis Americas.
“The state fair is such an exciting staple moment of the summer season, and we were inspired by that energy. With our Flipz State Fair offerings, we are bringing much-needed fun to everyday routines with snacks that transport our fans to thrilling times with family and friends at the state fair with every bite.”
The amusement park-inspired flavours are available at select retailers, including Albertsons, CVS, Kroger, Sam's Club, ShopRite and Publix, while supplies last.