Nutrition Facts

Enjoy Life Foods CMO: A product doesn't have to be perfect at first

Enjoy Life Foods CMO: A product doesn't have to be perfect at first

By Mary Ellen Shoup

Allergy-friendly snack company Enjoy Life Foods didn't aim for perfection when launching its Protein Bites. In fact, it endured some lackluster consumer reviews and underwhelming sales before figuring out how to position the snack that's now...

Soom Foods sees major untapped potential for date syrup in the US market

Soom Foods sees bright future for date syrup in the US market

By Mary Ellen Shoup

Soom Foods spent over five years educating American consumers on the versatility of tahini (sesame paste) that can be used in anything from milkshakes and smoothies to a popcorn topping and as a salad dressing. The company’s next conquest is silan, a...

Study: What kind of impact does food labeling have on consumption?

Study: What kind of impact does food labeling have on consumption?

By Mary Ellen Shoup

To what extent do food labels encourage healthier eating? A study led by researchers from the Friedman School of Nutrition Science and Policy at Tufts University assessed the effectiveness of different types of food labels on consumers’ eating behaviors....

Color trend alert: shades of yellow and orange to shine bright in 2019

NEWS IN BRIEF

Color trend alert: shades of yellow and orange to shine bright in 2019

By Mary Ellen Shoup

Move over millennial pink, because shades of sunshine are expected to be the color of choice for food and beverage manufacturers in 2019 driven by consumers seeking to enhance their mood through food, according to global colorings company GNT Group.

Flow Water gets functional with new CBD-infused line

Flow Alkaline Spring Water gets functional with new CBD-infused line

By Mary Ellen Shoup

When Flow Alkaline Spring Water was looking to launch its next big idea in bottled water – a functional water infused with CBD (cannabidiol) and other botanical ingredients – it went to directly to the source: its four million US customers that the Canadian...

Matt n’ Mike's: ‘At the on-set we wanted this to be a superfood for kids’

Behind the Brand: Matt n' Mike's on making a superfood bar for kids

By Mary Ellen Shoup

Within the adults snack bar category consumers can find everything from cold-pressed chilled bars made with whole fruits and vegetables to a myriad of clean label alternatives of protein bars. But when it came to snack bars for kids, the options were...

Peter McGuinness: 'Parents told us that if you can make my kids want to eat yogurt then it’s a win for me.' Picture: Chobani

'We’re not marketing Gimmies based on parental claims, we’re marketing it based on what kids want'

Chobani unveils Gimmies kids’ yogurt brand: ‘We tested the characters with the kids as much as we tested the food’

By Elaine Watson

Chobani is hoping to unlock an incremental growth opportunity in the sluggish yogurt category with the launch of Gimmies, a dedicated brand supported by a new set of characters designed to appeal to kids aged five to nine, who it says are not well-served...

Huel ups convenience factor with RTD beverage launch

NEWS IN BRIEF

Huel ups convenience factor with RTD beverage launch

By Mary Ellen Shoup

HUEL is now competing in the ready-to-drink (RTD) beverage category with the launch of an on-the-go bottle format of its ‘nutritionally complete’ meal replacement protein blend.

JiMMYBAR! looks to shake up macho status quo of protein bar category

JiMMYBAR! looks to shake up macho status quo of protein bar category

By Mary Ellen Shoup

The protein bar category has traditionally played on masculine and machismo branding, but clean protein bar company JiMMYBAR! is injecting some fun and playfulness into the space with a suite of protein bars made with functional ingredients such as guarana,...

Nearly 8% of US children have food allergies, study finds

Nearly 8% of US children have food allergies, study finds

By Mary Ellen Shoup

Nearly 8% of US children (about 5.6 million) have food allergies, with almost 40% of those children allergic to more than one food, a study conducted by researchers from Ann & Robert Lurie Children's Hospital of Chicago determined.

Tyson Foods on the six trends shaping the future of food

Tyson Foods on the six trends shaping the future of food

By Mary Ellen Shoup

Food and beverage products that communicate a clear functional health benefit, sustainability story, explore alternative protein sources, or leverage technology to shorten the distance between a recipe and finished meal, are just some of the trends to...

Symrise expands US natural food ingredients business

NEWS IN BRIEF

Symrise expands US natural food ingredients business

By Mary Ellen Shoup

German flavors and fragrances company Symrise AG has opened a US facility near Atlanta, Georgia, for the production of natural food ingredients, investing approximately US$57m in the nearly 100 acre site to grow its US business.

Mintel: What meat alternative attributes matter most to consumers?

Mintel: What meat alternative attributes matter most to consumers?

By Mary Ellen Shoup

Demand for meat alternatives continues to be on the rise with a third of US consumers planning to buy more vegetarian/plant-based food products in the next year, according to Mintel's Better-For-You Eating Trends survey from August 2018, polling...

Nielsen: ‘Purposeful ingredients’ drive US retail growth

Nielsen: ‘Purposeful ingredients’ drive US retail growth

By Mary Ellen Shoup

Consumer attention to health and wellness when making food and beverage purchases has impacted specific areas of the grocery store, specifically the rise in sales of no sugar added products and items that contain stevia or monk fruit, Nielsen data found.

The Coconut Collaborative eyes up west coast in next wave of expansion

The Coconut Collaborative eyes up west coast in next wave of expansion

By Mary Ellen Shoup

After setting up its head offices and production facility in Manhattan Beach, California, in June, plant-based yogurt and dessert brand The Coconut Collaborative has confirmed listings with several West Coast retailers and will appear on those store shelves...

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