MUSH founders, Ashley Thompson and Kat Thomas, spotted the need for a fresh, on-the-go, clean label food option that wasn't a cold-pressed juice, Greek yogurt, or protein bar, and created a line of ready-to-eat, chilled overnight oats soaked in almond...
Sales of kid-friendly school snacks on Amazon grew 40% year-over-year to $350m in the first half of 2018, driven by the e-commerce giant’s heavy online promotion as well as consumers’ growing familiarity and comfort with shopping online for snacks, One...
Global stevia supplier PureCircle will soon harvest the first commercial-scale crop of its proprietary Starleaf stevia after completing successful trial plots in 2017 with plans to significantly increase acreage of the proprietary sweetener over the next...
Consumers that say they seek out products they consider ‘clean label’ are more likely to enjoy grocery shopping and are actively engaged in the food shopping process, a Packaged Facts report revealed.
A voluntary decision by leading food and beverage manufacturers and restaurants to strengthen the nutritional requirements for products advertised to children in the US will require nearly half of the products currently marketed to kids to be reformulated...
Food and beverage products touting protein claims has become a big business driven by strong consumer interest, however two Nielsen surveys highlight knowledge gaps consumer still have about the nutrient.
Absolutely Gluten Free’s TahiniBAR (launched in May) is aiming to make tahini-flavored snacks an everyday on-the-go item as the brand makes its way from independent natural retailers to a major mass retailer this December.
New government data* shows that water accounted for 43.7% of beverage consumption among US kids aged 2-19 in the period 2013-2016, followed by milk (21.5%), soft drinks (19.9%), and 100% juice (7.3%).
Parents to young kids face many competing demands for their time. So is sitting down to dinner together a realistic option seven days a week? Is it a daily struggle to get kids to eat healthy?
Stryve Biltong is rapidly growing its presence in the US meat snacks category backed by a $10m investment from private equity firm Meaningful Partners.
Campbell Soup Company has appointed Craig Slavtcheff as its new vice president of research and development (R&D) leading the company’s entire R&D division, including strategy, innovation, and product development.
After achieving dynamite success in Thailand where it competes with Lay’s potato chips, Thai entrepreneur Itthipat “Tob” Peeradechapan wanted to bring his seaweed snack chips to the US market and enlisted the help of Tim Minges whom he had met during...
Los Angeles-based Cave Shake – a ready-to-drink (RTD) vegan, ketogenic shake brand – said that despite droves of consumers ‘going keto’, the company is taking a steady, targeted approach to becoming the #1 brand in the category guided by a recent investment...
Kellogg is seeking to appeal an order by California federal Judge Lucy Koh that certifies three classes of consumers in a false advertising lawsuit over the allegedly 'toxic' sugar content in some of its cereals.
If up to 40% of the calories in breakfast cereals are from added sugar, and brands describe them as ‘lightly sweetened,’ are they misleading shoppers? Perhaps, says a federal judge who has just certified three classes of consumers in a false advertising...
Yolélé Foods is building a commercial scale supply chain for fonio, a West African ancient grain that cooks like couscous with a nutritional profile similar to quinoa, but the journey will be a long one, said co-founder Philip Teverow.
Wilde Chicken Chips – thinly-sliced premium cuts of chicken tossed in tapioca flour, fried in coconut oil, and seasoned in various spices – reached nationwide availability at Whole Foods and Sprouts stores last month and will be debuting a new flavor...
Consumers may not always be on the lookout for food products fortified with probiotics (outside of a yogurt purchase), but that hasn’t stopped manufacturers from developing new items that contain these living and active culture strains including oatmeal,...
‘Influencers’ are increasingly sought after by brands looking to connect with their target audience via a trusted intermediary, and pediatricians are about as trusted as they come if you’re trying to reach parents of young children. So how can you put...
Parents are monitoring sugar content in their kids’ food and beverage products more closely than ever, presenting traditional ‘kid-friendly’ categories such as juice with an opportunity to create more low- to no-sugar options.
Renewal Mill – a startup founded by two Yale grads that works with food manufacturers to upcycle byproducts from food processing to create value-added ingredients and food items – is tackling the mounting issue of US food waste, specifically the 6 million...
Maple syrup, honey, and other sugars sold as single ingredients will not have be listed as ‘added sugar’ on the Nutrition facts panel under an 11th hour amendment from Senator Susan Collins (R-Maine) to the appropriations bill that passed the Senate on...
If not everyone is convinced of the viability of the direct to consumer (D2C) meal kit delivery business, the economics of the subscription model for baby food are much more appealing, claims Square Baby, one of a new wave of D2C brands targeting babies,...
Almonds have a had a strong consumer perception for being “heart healthy” with one gram of unsaturated fat and nine grams of monounsaturated fats per 30 gram serving (according to the Almond Board of California), but can they compete on protein content?...
Starch can be found in nearly every corner of the CPG industry from shelf-stable pasta sauces and salad dressings to canned soups and jarred baby food because of its thickening and stabilizing properties. However, clean label options that deliver the...
Leveraging its established capabilities and market presence in flour milling, Ardent Mills is betting big on ancient grains with a new bolt-on business unit dubbed The Annex focused on scaling its supply of specialty grains for broader industry use.
The rise in sales and consumer interest of in-store fresh product offerings have challenged center-of-the-store items, but that doesn’t necessarily mean consumers have turned away from the middle aisles all together, Nielsen highlighted in its Total Consumer...
Tio Gazpacho has seen orders for its bottled chilled soup range pour in from 49 out of 50 states through its e-commerce business indicating that consumers are seeking out savory, on-the-go snacking or light meal options made from whole ingredients.
Earlier this week meal kit company Chef’d announced that it had ceased all operations and issued layoff notices to its employees, citing "unexpected circumstances with the funding for the business." While there is still speculation over what...
Tate & Lyle has introduced TASTEVA M Stevia Sweetener made from Reb M, which it claims tastes “remarkably like sugar” compared to other steviol glycosides.
PureCircle has reached a critical mass of its proprietary Reb M Starleaf stevia, with enough supply to to sweeten approximately 500 million cases of zero-calorie carbonated soft drinks, and in three years, the stevia supplier estimates that it will have...
Sensient Technologies has acquired Mazza Innovation Limited, a botanical extraction technology firm based in Vancouver, Canada, strengthening its “seed to shelf” business strategy to innovate across the value chain for natural and organic ingredients.
The rumored Campbell Soup sale to Kraft Heinz has sparked debate among industry analysts on whether or not it would be a smart move for both CPG players. Taking a closer look at the potential deal some benefits for both companies start to emerge.
Spindrift, a sparkling water brand flavored with fruit juice, has achieved some significant milestones including multiple rounds of equity funding ($10m and $20) led by VMG Partners, triple digit sales, and national distribution. But according to the...
The first time Innova Market Insights’ director of innovation, Lu Ann Williams, heard the term 'clean label' was in 2008, long before the term 'clean' started to infiltrate business to consumer marketing.
It wasn’t too long ago when locally-grown produce evoked images of backyard gardens or roadside produce stands many miles outside of city limits. Now, the local produce movement has morphed into an urban-centered industry thanks to the rise of hydroponic...
In a letter to Nestlé, the world’s largest food company by revenue, Third Point, a New York-based asset manager with $18bn in capital ($3bn in Nestlé), called out the food and beverage giant for falling short on its long-term, sustainable growth mission.
There's a lot of hype around 'big data' and 'data analytics', but how can you cut through the noise to distill these buzzwords down into something that is useful to your startup or established company?
Big food manufacturers have increasingly recognized that their scale and robust supply chains aren’t enough to stay competitive and turn around years of little to no growth, and are refocusing their efforts on restoring consumer trust, says Rabobank.
While sales of plain dairy milk have been declining for years, and US yogurt production has dropped off after peaking in 2014, new data shows the continued growth of cheese, butter, and ready-to-drink coffee, yogurt drinks and protein beverages featuring...
Stevia-sweetened zero-cal beverage brand Zevia – which first hit the market in 2007 - notched up growth of more than 50% year on year in the latest 12 weeks in conventional channels, driven almost entirely through velocity gains as consumers demand beverages...
Frozen kids food brand Kidfresh has carved out a solid spot for itself in the frozen foods aisle, an area that’s re-heating with consumer interest after years of flat growth.
‘I’m astounded people consider ghee to be healthy’
Are clean labels, minimal processing, and cultural traditions more important than nutrition in the oils and fats aisle for consumers? And do consumers trust the health ‘experts’? Checkout our gallery of highlights from our June 20 webinar, Chewing the...
It’s easy to look at the Annie’s brand now – which achieved double-digit household penetration during former president and CEO John Foraker’s tenure – and think the company never took a wrong turn on its path to center-store ubiquity.
Following a strong backlash from consumers and industry on a proposal to label sugars on the label of a jar of honey or pure maple syrup as 'added sugars', the US FDA has announced it will “swiftly formulate a revised approach”.
Plant-based food options continue to win over Americans’ share of stomach and wallets accounting for nearly 20% of food and beverage dollars spent last year, according to a new report by Nielsen.
Rising consumer interest in the high-fat ketogenic diet, and the subsequent frustration many feel trying to adhere to the restrictive approach, could prompt a new wave of people to turn to the low-carb Atkins diet as a more flexible option that shares...
Which cooking oils are growing most strongly and why? Is ghee trending and has coconut oil lost some of its luster? Is butter outperforming vegetable-oil-based spreads?
FDA proposals that the sugars in a jar of honey or pure maple syrup should be listed as 'added sugars' on food labels (albeit with an explanatory note) is “absolutely ridiculous,” according to the vast majority of stakeholders commenting on...
