Healthy snacking

Sugar can be “powerful tool” to improve children’s diet, AAP

Sugar can be “powerful tool” to improve children’s diet, AAP

By Elizabeth Crawford

Added sugar in foods and drinks offers no nutritional benefits and contributes to the obesity epidemic by increasing consumption of empty calories, but it also can help children eat a balanced, nutrient-dense diet, according to the American Academy of...

DGAC: Diets that are higher in plant-based foods and lower in red and processed meats are better for you and the planet

DGAC: Public and private sectors must work together to achieve a population-wide culture of health

Dietary Guidelines for Americans should factor in sustainability, says DGAC report

By Elaine Watson

The Dietary Guidelines Advisory Committee (DGAC) – an panel of experts tasked with developing recommendations about what Americans should eat – has submitted its report to the U.S. Departments of Health and Human Services (HHS) and Agriculture (USDA),...

Campbell reorganizes its portfolio, cuts costs to drive growth

Campbell reorganizes its portfolio, cuts costs to drive growth

By Elizabeth Crawford

Facing tepid earnings growth and changing consumer shopping dynamics, the Campbell Soup Co. will drastically reorganize its portfolio and cut at least $200 million in costs in the next three years, executives said Feb. 18. 

What are the hottest snacking trends to watch in 2015?

Meet the CEOs of KRAVE, Health Warrior, Fruigees, HUMAN and Barnana

What are the hottest snacking trends – and companies - to watch in 2015?

By Elaine Watson

With the percentage of energy derived from snacks in the American diet doubling since the late 1970s, the pressure is on to make those snacking calories count. But what is a healthy snack, and are the boundaries between snacks and meals blurring as consumers...

Healthy cereals could help category grow modestly in 5 years

What's for breakfast? Re-inventing the first meal of the day

Healthy cereals could help industry grow modestly in 5 years, IBISWorld predicts

By Elizabeth Crawford

After years of steady decline, the cereal industry could see modest growth in the next five years thanks to consumer interest in healthier, high-end cereals, product process updates, improved commodity prices and innovative partnerships with food service...

Product of the Year seal helps products increase distribution, sales

Product of the Year seal helps new products increase distribution, sales

By Elizabeth Crawford

While the upfront cost of third-party credentialing from Product of the Year is sizable for many small firms, winning the right to display its iconic red logo for two years can open distribution doors and increase sales in the long-run for new products,...

Zweifel has developed a two-step air-drying process for its veggie chips that locks in color, flavor and taste

Air-dried veg chips ‘most innovative’ snack at ISM

By Kacey Culliney

Zweifel Pomy-Chips’ potato chips mixed with air-dried beetroot slices were voted the ‘most innovative’ snack at ISM and the company hopes to drive exports dramatically with the product.

Post plans to revitalize PowerBar

Post plans to revitalize PowerBar

By Elizabeth Crawford

Post Holdings hopes to return the long-neglected and aging PowerBar brand back to its former glory by revitalizing its marketing, branding and product innovation in 2015, according to company executives. 

Yogurt industry must move beyond Greek to continue growing

Yogurt industry must move beyond Greek to continue growing

By Elizabeth Crawford

As U.S. sales growth of yogurt slows, marketers need to shift their focus to potential category drivers beyond protein-dense Greek yogurt, such as new consumer segments and packaging innovation, according to market analysis from Packaged Facts. 

FoodNavigator-USA editorial calendar in 2015, 2016

What's on the FoodNavigator-USA editorial calendar in 2015/16?

By Elaine Watson

From the GMO labeling debate and food litigation trends to new strategies to revitalize the Greek yogurt category, FoodNavigator-USA’s 2015/16 editorial calendar of special editions (once a month), online forums/events (once every two months) and face-to-face...

McCormick outlines ambitious plan to boost sales 4-6% in 2015

McCormick outlines ambitious plan to boost sales 4-6% in 2015

By Elizabeth Crawford

Flavor and spice behemoth McCormick & Company’s ambitious goal to increase sales 4% to 6% in local currency in 2015 hinges on increased consumer demand for bold flavors and healthier foods, product innovation, increased marketing and “customer intimacy,”...

Convenience stores emerge as health food destination

Convenience stores emerge as health food destination

By Elizabeth Crawford

More consumers are seeking healthy foods and beverages at convenience stores, creating an opportunity in a previously often overlooked channel for manufacturers of these products to expand their reach, according to new market research from Technomic. 

4 factors to evaluate the potential impact of a health claim

4 factors to evaluate the potential impact of a health claim

By Elizabeth Crawford

Positive health claims, such as those touting the benefits of a food, diet or quality, more effectively motivate the general public than negative or fear-based claims that attempt to scare people into action, according to a recently published study in...

Rabobank reports on astounding growth in RTE popcorn

US sales of ready to eat popcorn grew 25% to an estimated $750m in 2014

The 'astounding' reinvention of popcorn as "Millennial friendly, cool and healthy”

By Elaine Watson

“Tired brands and off-trend categories should take inspiration from the astonishing turnaround in the fortunes of popcorn,” according to a new report from Rabobank International, which reveals that US sales of the bagged, pre-popped, ready-to-eat (RTE)...

Local claims are rising star as sun sets on organic claims

Local claims are rising star as sun sets on organic claims

By Elizabeth Crawford

New consumers continue to enter the organic category for the first time, but the health halo cast by the US Department of Agriculture’s certification is dimming as it becomes more mainstream and as shoppers’ interpretation of the standard evolves. 

Increased snacking reshapes marketing strategies

Increased snacking reshapes marketing strategies

By Elizabeth Crawford

Consumers’ shifting preference for snacks as meals are changing how retailers, restaurants and packaged food manufacturers market food, according to data from Packaged Facts and Dupont Nutrition & Health.

Chia is here to stay, thanks to long-term planning by The Chia Co.

Chia is here to stay, thanks to long-term planning by The Chia Co.

By Elizabeth Crawford

A few years ago, chia seeds were virtually unheard of in the U.S., but now they are available across food categories and retail channels in a plethora of finished consumer goods and as an ingredient, thanks largely to long-range planning by The Chia Co.

Tio Gazpacho: Thinking outside the bowl...

This merges soup and beverages; we’re creating a new category...

Tio Gazpacho cold soup-in-a-bottle CEO: I wanted to stand out, not to fit in

By Elaine Watson

While some retailers didn’t know quite what to make of his ‘chilled soup in a bottle’ when he first started pitching the concept last year, around 75% “just got it immediately”, says Tio Gazpacho founder Austin Allan. “And then they would say: How come...

5 street foods influencing restaurants, CPG products

By Elizabeth Crawford

Authentic street foods with international roots that were traditionally eaten outside as make shift meals by laborers are coming inside and appealing to a wider variety of people as more consumers favor fast food over home cooking, according to Packaged...

The FoodNavigator editors have picked their top six trends to look out for in 2015. Do you agree? Let us know in the comments below.

FoodNavigator predicts top industry drivers for 2015

By Nathan Gray and Caroline Scott-Thomas

It’s time to get out our crystal balls and predict the hottest trends in the European food and drink sector for the year ahead. What’s in store for 2015?

Reaching beyond athletes will drive sales of protein drinks

Reaching beyond athletes will drive sales of protein drinks

By Elizabeth Crawford

Consumer interest in health and wellness and on-the-go food continue to fuel growth in the nutritional drink category, but manufacturers could take sales even higher by targeting older and non-athletic consumers, according to Synergy Flavors and market...

The 'bad carbs' trend is manifesting mostly in wheat, says New Nutrition Business director

Good carbs, bad carbs to play into 2015

By Kacey Culliney

The steer away from carbs will continue into 2015 but if industry is clever, the shift presents plenty of opportunities, says a healthy foods expert.

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