The first-ever joint Frito-Lay x Quaker US Summer Snack Index shines a light on the snacking supernova and the evolving consumer preferences and habits that will enhance summer experiences.
Consumers pulled back on animal-based meat purchases in January after a slight uptick in sales and volume in December, likely related to holiday celebrations at home which for many Americans center around fresh meat, according to data from IRI crunched...
While economists and investors celebrate a slowdown in overall inflation in the US, including for food at home, the price of some grocery staples continues to rise – most notably that for eggs, which increased a staggering 11.1% in December over November,...
Like most grocery categories, sales of snack and bakery products are up over the last year in line with inflation, but units are down slightly across omni channel and brick and mortar as consumers look to hold their grocery budgets in check in the face...
At-home food inflation slowed in November – up 0.3% from October, but consumers will continue to trim budgets even as prices stabilize, according to Information Resources, Inc. (IRI).
With food-at-home prices in April 2022 up a staggering 10.8% vs April 2021, consumers are beginning to change their behavior. FoodNavigator-USA caught up with K. K. Davey, president of client engagement at IRI, to find out what he’s seeing in the data.
After taking a hit early in the pandemic, sales of impulse purchases are beginning to rebound – but they look different now than before the outbreak as brands and retailers redefine the category to better align with consumer needs and lifestyles reshaped...
After forgoing large Passover and Easter celebrations for the past two years, Americans are eager to gather with friends and family beyond their households – driving up projected unit sales of confections and groceries despite higher prices, according...
Despite the continued hype around meat alternatives and a growing flexitarian lifestyle trend, meat is still the protein of choice for most consumers, argues Jonna Parker, principal, fresh foods at IRI.
With 95% of consumers reporting to eat during the morning an average of six times a week, the breakfast occasion is a big business with several consumer trends shaping the future of the category, reports IRI.
The CPG industry is facing a potential $3bn loss as temporary pandemic-related stimulus earmarked for groceries was phased out last month – despite the launch of a simultaneous permanent increase in monthly benefits under the Supplemental Nutrition Assistance...
Unit and dollar sales of frozen food continue to outpace those of total food and beverage as consumers first gravitated to the category during the pandemic for long-lasting options between less frequent store trips, but as mobility increases many continue...
Accounting for 20% of US consumers with an estimated direct buying power of $143bn, Gen Z is not a generation to be glossed over by brand marketers, says IRI, characterizing this young cohort as technologically savvy with an underlying practical streak...
Americans are taking a more ‘snackable’ approach to their health and wellness – both in terms of the goals they set and their methods to achieve them – opening the door for food and beverage players to capture a larger share of the fast-growing health-care...
As inflation threatens to crest double digits for CPGs by the end of the year, consumer price sensitivity also is increasing while volume consumption is decreasing – creating an “uncertain, idiosyncratic and uneven” market in which manufacturers must...
While only a small percentage of consumers qualify as “cooking enthusiasts” and an even smaller number could be considered “confident cooks,” these two groups represent an outsized opportunity for retailers, meat processors and CPG brands looking to hold...
The shift in food consumption towards the home in the early weeks and months of the coronavirus pandemic has been well-documented, with many packaged food products experiencing a noticeable uplift. But have things since returned to 'normal,'...
This year promises to be a “blockbuster year” for snacking innovation after 2020 saw drastically fewer new products hit stores than previous years, but of those that did launch the best sellers catered to Americans’ pandemic-influenced demands – portending...
As more consumers adopt a “research-online-buy-offline” approach, providing accurate, consistent product information across channels and on packaging is essential for driving discovery, initial trial and repeat purchases – and yet, most manufacturers...
Market data provider IRI has appointed Kirk Perry, former Google president of global client & agency solutions, as its new president and CEO effective May 17, 2021.
Even through 2020 brought large CPG food and beverage companies record sales growth – often in the high double digits – over 2019 as consumers flocked to well-established, trusted brands, IRI research found smaller and extra-small consumer brands and...
Despite ongoing economic uncertainty, “anticipated recessionary spending behavior” such as increased spending on private label and value brands and a shift towards value channels, “hasn’t occurred to date,” claims IRI in a new report exploring the opportunity...
The IRI New Product Pacesetters List of the top 100 CPG brand launches of 2019 saw a resurgence of $100m brands which accounted for 33% of Pacesetter dollar sales in 2019.
Compared to the same period last year, fresh produce has generated an additional $205m in sales for the week ending May 3* with fresh vegetables leading sales, according to a report by 210 Analytics, IRI, and the Produce Marketing Association (PMA).
In the space of four weeks, we’ve gone from “pure panic stock-up with a heavy focus on non-foods, to meal prep ingredients, to increased focus on comfort foods,” according to IRI and Boston Consulting Group (BCG). At the same time, spending on ‘self-care’...
Now the initial grocery shopping ‘surge’ has calmed down somewhat, what can CPG companies expect in the next three to four weeks as consumers navigate the ‘new normal’?
Looking at shopping behavior during previous recessions and natural disasters may provide some insight into how consumer purchasing habits could change during a global health pandemic, although there are several factors that make the coronavirus situation...
Plant-based yogurt has been a bit slower off the starting line than other alternatives to animal-based products, but data from IRI shows that it is hitting its stride with double-digit dollar growth and a steep increase in household penetration at a time...
Influencers have become a crucial element of the content marketing toolbox for CPG brands, and with the recent launch of InfluenceImpact by IRI and IZEA Worldwide, brands and marketers can now measure the direct impact influencer campaigns have on the...
Consumers have been slower to migrate online to shop for certain food items, compared to other categories such as personal care and vitamins/supplements. However that behavior is starting to change with frozen and refrigerated grocery items registering...
What do the most successful food and beverage brands in 2016 have in common? “Prevention, personalization, and pizzazz,” said Susan Viamari, vice president of Thought Leadership for market analytics firm IRI.
E-Market Insights – Private Cloud Solutions, a new service from IRI and Clavis Insights, offers “in-depth e-commerce and in-store cause and effect analytics” for sales and growth strategies in CPG marketing.
General Mills – which made some bullish comments about its breakfast cereals business earlier this year – has outperformed major rivals in the first half of 2016.
“Exciting and high-end attributes” mark out new products that made the biggest splash in CPG (consumer packaged goods) last year, according to the 2015 New Product Pacesetters report from Chicago-based market researcher IRI.
Many consumers are cautiously optimistic that their financial situation is improving, but they continue to buy groceries based primarily on price and value – creating friction between manufacturers and retailers, IRI research reveals.
Consumers likely will not loosen their purse strings to fill their grocery carts with premium or unnecessary foods any time soon, even though gas prices, unemployment and inflation are down, according to IRI’s MarketPulse survey published Feb. 4
Gourmet salad bowls include kale, beans, nuts, seeds, ancient grains, edamame...
Retailers that offer an attractive packaged salad range are more likely to attract high-spending ‘foodies’ to their stores, says Packaged Facts, citing data showing that bagged salad shoppers are much more likely to pay extra for healthier products, try...
Both private label and national brands’ shares of sales remained unchanged during the past year, with private label share of dollar sales inching up slightly, due in large part to above-average price inflation within the private label sector.
Consumers who claim to be concerned about the environment are not always likely to follow through by purchasing environmentally sound goods, according to a new study from IRI which could help food manufacturers when positioning green products.
A diet plan, a beer and 'light' snacks have come top of the list of
best selling products for this year, according to Information
Resources Inc (IRI), which said its 2005 product ranking results
confirm that nutrition, taste...